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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Marketing management
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
340
Industrial marketing management : the international journal for industrial and high-tech firms
254
SpringerLink / Bücher
222
Journal of strategic marketing
204
Europäische Hochschulschriften / 5
144
European journal of marketing : EJM
138
Journal of marketing management : MM
131
Journal of the Academy of Marketing Science
110
The journal of business & industrial marketing
109
Journal of retailing and consumer services
106
Journal of marketing communications
105
Journal of marketing
104
Marketing intelligence & planning
94
Gabler Edition Wissenschaft
91
Management science : journal of the Institute for Operations Research and the Management Sciences
75
Springer eBook Collection
74
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
The journal of brand management : an international journal
64
Lehrbuch
59
International marketing review
52
The marketing review
52
Business horizons
49
Jahrbuch der Absatz- und Verbrauchsforschung
48
Journal of marketing research : JMR
47
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
47
Marketing : ZFP ; journal of research and management
46
Springer eBook Collection / Business and Economics
46
Journal of advertising research
45
Journal of global marketing
45
Psychology & marketing
44
Harvard-Business-Manager : das Wissen der Besten
43
The journal of product & brand management
43
Journal of business economics : JBE
42
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
42
Marketing letters : a journal of research in marketing
41
International journal of technology marketing : IJTMkt
40
Tourism management : research, policies, practice
40
Harvard business review : HBR
39
Faculty & research / Insead : working paper series
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ECONIS (ZBW)
52
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1
Domain-specific market segmentation : a wine-related lifestyle (WRL) approach
Bruwer, Johan
;
Roediger, Brigitte
;
Herbst, Frikkie
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 4-26
Persistent link: https://www.econbiz.de/10011613289
Saved in:
2
Market segmentation and pricing strategies based on product platform
Su, Qin
;
Liu, Weiyan
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011613346
Saved in:
3
The Chinese wine market : a market segmentation study
Liu, Hong Bo
;
McCarthy, Breda
;
Chen, Tingzhen
;
Guo, Shu
; …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 450-471
Persistent link: https://www.econbiz.de/10010384985
Saved in:
4
Investigating determinants of youth's intentions of seeking microcredit in the post-conflict era
Jebarajakirthy, Charles
;
Lobo, Antonio C.
;
Hewege, Chandana
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
6
,
pp. 579-601
Persistent link: https://www.econbiz.de/10010495838
Saved in:
5
Marketing implications from a behaviourism perspective of consumption dynamics and socio-demographics of wine consumers
Bruwer, Johan
;
McCutcheon, Emily
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
3
,
pp. 519-537
Persistent link: https://www.econbiz.de/10011739459
Saved in:
6
Assessing the nomological validity of a cognitive age segmentation of Japanese seniors
Van Auken, Stuart
;
Barry, Thomas E.
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
3
,
pp. 315-328
Persistent link: https://www.econbiz.de/10003883444
Saved in:
7
Market segmentation in the cell phone market among adolescents and young adults
Haverila, Matti J.
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
3
,
pp. 346-368
Persistent link: https://www.econbiz.de/10009776160
Saved in:
8
Lifestyle segmentation of older Koreans : a longitudinal comparison of segments and life satisfaction
Jung, Kwon
;
Jung, Jihye
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 3-30
Persistent link: https://www.econbiz.de/10012798102
Saved in:
9
Sustainable lifestyles, eating out habits and the green gap : a study of food waste segments
Liu, Hongbo
;
McCarthy, Breda
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 920-943
Persistent link: https://www.econbiz.de/10014285920
Saved in:
10
Market orientation, distributor relationship, and return on assets : optimizing distribution performance for industrial firms
Guo, Chiquan
;
Wang, Yong Jian
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10011529305
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