//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer attitude towards sale...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
3
Konsumentenverhalten
3
Sales promotion
2
Verkaufsförderung
2
Advertising effects
1
Asia
1
Asien
1
China
1
Consumer perceptions
1
Einzelhandel
1
Equity sensitivity
1
Fernsehwerbung
1
India
1
Indien
1
Indonesia
1
Indonesien
1
International marketing
1
Internationales Marketing
1
Jugendliche
1
Ladengestaltung
1
Marketing management
1
Marketingmanagement
1
Neuseeland
1
New Zealand
1
Purchase experience
1
Retail
1
Retail trade
1
Store design
1
Television advertising
1
Werbewirkung
1
Youth
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
6
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
4
Undetermined
3
Author
All
Fam, Kim Shyan
4
Fam, Kim-Shyan
3
Krisjanous, Jayne
3
Richard, James E.
3
Gazley, Aaron
2
Grohs, Reinhard
2
Li, Yongqiang
2
Merrilees, Bill
2
He, Jian
1
Jozsa, Laszlo
1
Józsa, László
1
McNeill, Lisa S.
1
Run, Ernest Cyril de
1
Waller, David
1
Waller, David S.
1
Zhang, Honghong
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Journal of business ethics : JOBE
6
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of Islamic marketing : JIMA
5
Journal of business research : JBR
4
Journal of marketing management : MM
4
Qualitative market research : an international journal
4
The journal of consumer marketing
4
Journal of consumer behaviour : an international research review
3
Psychology & marketing
3
The international review of retail, distribution and consumer research
3
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
Asia Pacific Journal of Marketing and Logistics
2
Asia-Pacific journal of business administration
2
Australasian marketing journal
2
International journal of consumer studies
2
Journal of Business Ethics
2
Journal of East-West business
2
Journal of advertising research
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing
2
Journal of marketing analytics : JMA
2
Journal of promotion management : JPM
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
The open business journal
2
Young consumers : insight and ideas for responsible marketers
2
Australian journal of management
1
Economic research
1
European journal of international management : EJIM
1
European journal of marketing : EJM
1
International journal of Chinese culture and management : IJCCM
1
International journal of business and economics
1
International journal of event and festival management
1
International marketing review
1
Journal of Asia Pacific business
1
Journal of Business Research
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of Islamic Accounting and Business Research
1
Journal of Research in Marketing and Entrepreneurship
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
OLC EcoSci
3
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
In-store marketing : a strategic perspective
Fam, Kim Shyan
;
Merrilees, Bill
;
Richard, James E.
; …
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009153421
Saved in:
2
In-store marketing: a strategic perspective
Fam, Kim-Shyan
;
Merrilees, Bill
;
Richard, James E.
; …
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
2
,
pp. 165-177
Persistent link: https://www.econbiz.de/10008929961
Saved in:
3
Sales promotion : the role of equity sensitivity
Fam, Kim Shyan
;
Richard, James E.
;
McNeill, Lisa S.
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
9
,
pp. 1827-1848
Persistent link: https://www.econbiz.de/10013391139
Saved in:
4
Special issue: Advertising and promotion in "new" Asia
Fam, Kim Shyan
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003849964
Saved in:
5
Advertising dislikeability in Asia: Is there a relationship with purchase intention and frequency?
Fam, Kim-Shyan
;
Waller, David S.
;
Run, Ernest Cyril de
; …
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
1
,
pp. 144-161
Persistent link: https://www.econbiz.de/10010063337
Saved in:
6
Like it or not : differences in advertising likeability and dislikeability within Asia
Gazley, Aaron
;
Krisjanous, Jayne
;
Fam, Kim Shyan
; …
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
1
,
pp. 23-40
Persistent link: https://www.econbiz.de/10009492376
Saved in:
7
Like it or not: differences in advertising likeability and dislikeability within Asia
Gazley, Aaron
;
Krisjanous, Jayne
;
Fam, Kim-Shyan
; …
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
1
,
pp. 23-41
Persistent link: https://www.econbiz.de/10009821355
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->