//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business horizons"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A variable budgeting system fo...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Betriebsfinanzwirtschaft
8
Vereinigte Staaten
6
Werbungsbetrieb
4
Betriebsführung
1
Betriebsleiter
1
Betriebsplanung
1
Europa
1
Produktion Mehrproduktenfertigung
1
Projektplanung
1
Unternehmung ausländische
1
more ...
less ...
Type of publication
All
Article
12
Language
All
Undetermined
12
Author
All
Cowen, Scott S.
2
Dean, Burton V.
2
Calfee jr., John B.
1
Cooley, Philip L.
1
Copeland, Ronald M.
1
FitzRoy, Peter T.
1
Gray, Edmund R.
1
Green, H. Baird
1
Green, Patrick J.
1
Green, Paul E.
1
Grossack, Irvin M.
1
Hackett, John T.
1
Kangun, Norman
1
Kelly, Robert F.
1
Kernan, Jerome B.
1
McNeal, James U.
1
Pohl, Hermann H.
1
Ryan, William G.
1
Shank, John K.
1
more ...
less ...
Published in...
All
Business horizons
Journal of advertising research
61
The journal of finance : the journal of the American Finance Association
60
Finanse
57
Journal of financial and quantitative analysis : JFQA
37
Management science : journal of the Institute for Operations Research and the Management Sciences
36
Journal of marketing research : JMR
33
Der Betrieb
32
Journal of business economics : JBE
30
Harvard business review : HBR
29
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
29
The accounting review : a publication of the American Accounting Association
29
The engineering economist : a journal devoted to the problems of capital investment ; a joint publication of the Engineering Economy Division of the American Society for Engineering Education and American Institute of Industrial Engineers
29
Annales de sciences économiques appliquées
25
Journal of marketing
23
Journal of accounting research
21
Economisch en sociaal tijdschrift : een driemaandelijke uitgave van de Universitaire Faculteiten Sint-Ignatius te Antwerpen
20
Finance a úvěr
19
Management accounting
19
The journal of business : B
18
Financial management
17
Betriebswirtschaftliche Forschung und Praxis : BFuP
13
California management review
12
Decision sciences : DS
12
Der Schweizer Treuhänder : Monatsschrift für Wirtschaftsprüfung, Rechnungswesen, Unternehmens- und Steuerberatung ; offizielles Organ der Treuhand-Kammer
12
Europäische Hochschulschriften / 5
12
Financial executive : FE
12
Finansy SSSR / Ministerstvo Finansov SSSR : ežemesjačnyj teoretičeskij i naučno-praktičeskij žurnal
12
Journal of business finance
12
Journal of business research : JBR
12
Southern economic journal
12
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
11
Liiketaloudellinen aikakauskirja
11
Management science : journal of the Institute of Management Sciences ; application and theory
11
Studia finansowe : kwartalnik
11
The review of economics and statistics
11
Zbornik referatov, Portorož 18.-20.10.1972
11
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
10
Voprosy ėkonomiki : ordena trudovogo krasnogo znameni ežemesjačnyj žurnal ; Vserossijskoe ėkonomičeskoe izdanie
10
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
10
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The closest thing to measuring advertising effectiveness
Kernan, Jerome B.
;
McNeal, James U.
- In:
Business horizons
7
(
1964
)
4
,
pp. 73-80
Persistent link: https://www.econbiz.de/10002179102
Saved in:
2
How advertisers can use learning theory : mass marketing requires mass communications
Kangun, Norman
- In:
Business horizons
11
(
1968
)
2
,
pp. 29-40
Persistent link: https://www.econbiz.de/10002182998
Saved in:
3
Advertising expenditure models: State of the art and prospects
Green, Paul E.
;
Green, Patrick J.
;
FitzRoy, Peter T.
- In:
Business horizons
9
(
1966
)
2
,
pp. 73-80
Persistent link: https://www.econbiz.de/10002539061
Saved in:
4
Measuring advertising effectiveness: Use of the PTM
Grossack, Irvin M.
;
Kelly, Robert F.
- In:
Business horizons
6
(
1963
)
3
,
pp. 83-88
Persistent link: https://www.econbiz.de/10002543457
Saved in:
5
The pros and cons of forecast publication
Shank, John K.
;
Calfee jr., John B.
- In:
Business horizons
16
(
1973
)
5
,
pp. 43-49
Persistent link: https://www.econbiz.de/10002817545
Saved in:
6
New financial strategies for the MNC
Hackett, John T.
- In:
Business horizons
18
(
1975
)
2
,
pp. 13-20
Persistent link: https://www.econbiz.de/10002832000
Saved in:
7
Cash throw-off : a resource allocation strategy
Gray, Edmund R.
;
Green, H. Baird
- In:
Business horizons
19
(
1976
)
3
,
pp. 29-33
Persistent link: https://www.econbiz.de/10002525649
Saved in:
8
The coming era of the financial executive : a broadened, less specialized role
Pohl, Hermann H.
- In:
Business horizons
16
(
1973
)
3
,
pp. 15-22
Persistent link: https://www.econbiz.de/10002657180
Saved in:
9
Management practice and research : poles apart
Ryan, William G.
- In:
Business horizons
20
(
1977
)
3
,
pp. 23-29
Persistent link: https://www.econbiz.de/10002718497
Saved in:
10
Zero-base budgeting in the private sector
Dean, Burton V.
;
Cowen, Scott S.
- In:
Business horizons
22
(
1979
)
4
,
pp. 73-83
Persistent link: https://www.econbiz.de/10002064778
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->