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~isPartOf:"California management review"
~isPartOf:"Conjoint measurement : methods and applications"
~person:"Day, George S."
~person:"Herrmann, Andreas"
~source:"econis"
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Day, George S.
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California management review
Conjoint measurement : methods and applications
Journal of advertising research
3
Journal of marketing research : JMR
3
Gabler-Lehrbuch
2
Journal of business economics : JBE
2
Marketing : ZFP ; journal of research and management
2
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Conjoint measurement : methods and applications ; with 91 tables
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Customer retention in the automotive industry : quality, satisfaction and loyalty
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Finanzwirtschaft
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Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
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Journal of marketing
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Neue betriebswirtschaftliche Forschung : Nbf
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Problems in Canadian marketing : [papers]
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Psychology & marketing
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Springer eBook Collection / Business and Economics
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Wege des Marketing : Festschrift zum 60. Geburtstag von Erwin Dichtl
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West series on strategic market management
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Wiley series in marketing
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögU ; zugleich Organ des Bundesverbandes Öffentliche Dienstleistungen - Deutsche Sektion des CEEP
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Increasing the effectiveness of marketing research
Aaker, David A.
;
Day, George S.
- In:
California management review
23
(
1980
)
2
,
pp. 59-65
Persistent link: https://www.econbiz.de/10003461464
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2
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 3-30)
.
2007
Persistent link: https://www.econbiz.de/10003544555
Saved in:
3
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-46)
.
2001
Persistent link: https://www.econbiz.de/10001690251
Saved in:
4
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-45)
.
1999
Persistent link: https://www.econbiz.de/10001444653
Saved in:
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