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Oligopoly pricing and advertising in isoelastic adoption models
Helmes, Kurt; Schlosser, Rainer - In: Dynamic games and applications : DGA 5 (2015) 3, pp. 334-360
Persistent link: https://www.econbiz.de/10011547157
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Defensive, offensive, and generic advertising in a Lanchester model with market growth
Jørgensen, Steffen; Sigué, Simon Pierre - In: Dynamic games and applications : DGA 5 (2015) 4, pp. 523-539
Persistent link: https://www.econbiz.de/10011547264
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A dynamic collective choice model with an advertiser
Salhab, Rabih; Malhamé, Roland P.; Le Ny, Jérôme - In: Dynamic games and applications : DGA 8 (2018) 3, pp. 490-506
Persistent link: https://www.econbiz.de/10012101121
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Strategic rivalry for market share : a contest theory approach to dynamic advertising competition
Dockner, Engelbert J.; Jørgensen, Steffen - In: Dynamic games and applications : DGA 8 (2018) 3, pp. 468-489
Persistent link: https://www.econbiz.de/10012101134
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Cooperative Advertising with accrual rate in a dynamic supply chain
Zhang, Juan; Gou, Qinglong; Li, Susan; Huang, Zhimin - In: Dynamic games and applications : DGA 7 (2017) 1, pp. 112-130
Persistent link: https://www.econbiz.de/10011804955
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Dynamic advertising games in duopolies under one-step-ahead optimal control
Bhaya, Amit; Kaszkurewicz, Eugenius - In: Dynamic games and applications : DGA 13 (2023) 3, pp. 721-749
Persistent link: https://www.econbiz.de/10014327275