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~isPartOf:"ERIM report series research in management"
~isPartOf:"International journal of consumer studies"
~isPartOf:"International marketing review"
~isPartOf:"The journal of brand management : an international journal"
~person:"Jong, Martijn G. de"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Customer satisfaction"
~subject:"Japan"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~subject:"Online retailing"
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Customer satisfaction
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Jong, Martijn G. de
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Van der Merwe, Daleen
10
Erasmus, Alet C.
9
Johnson, Lester W.
8
Franses, Philip Hans
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Sirieix, Lucie
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Stamminger, Rainer
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Christodoulides, George
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De Klerk, Helena M.
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Michaelidou, Nina
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Wahlen, Stefan
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Bosman, Magdalena
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D'Souza, Clare M.
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Dens, Nathalie
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Donoghue, Suné
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Fetscherin, Marc
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Hustvedt, Gwendolyn
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Kempen, Elizabeth
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Kulczynski, Alicia
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Magnusson, Peter
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Paul, Justin
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Phau, Ian
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Pinto, Diego Costa
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Wang, Cheng Lu
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Wiedmann, Klaus-Peter
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Workman, Jane E.
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Zarantonello, Lia
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Brennan, Carol
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Cleveland, Mark
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Diamantopoulos, Adamantios
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ERIM report series research in management
International journal of consumer studies
International marketing review
The journal of brand management : an international journal
Journal of business research : JBR
35
Journal of retailing and consumer services
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
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International journal of advertising : the quarterly review of marketing communications
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing communications
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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Psychology & marketing
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of interactive marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing and multicultural diversity
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The service industries journal
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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World review of entrepreneurship, management and sustainable development
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Analyzing the cultural diversity of consumers in the global marketplace
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Baltic journal of management
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Challenges and trends in modern banking
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Cogent business & management
1
Cross-cultural and critical perspectives on brands
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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ECONIS (ZBW)
18
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18
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1
How reading in a foreign versus native language moderates the impact of repetition-induced
brand
placement prominence on placement responses
Avramova, Yana R.
;
Pelsmacker, Patrick de
;
Dens, Nathalie
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 500-518
Persistent link: https://www.econbiz.de/10011962803
Saved in:
2
Consumer response to different advertising appeals for new products : the moderating influence of branding strategy and product category involvement
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
The journal of brand management : an international journal
18
(
2010/11
)
1
,
pp. 50-65
Persistent link: https://www.econbiz.de/10008659836
Saved in:
3
Will ethical consumers sustain their values in the global credit crunch?
Carrigan, Marylyn
;
Pelsmacker, Patrick de
- In:
International marketing review
26
(
2009
)
6
,
pp. 674-687
Persistent link: https://www.econbiz.de/10009523938
Saved in:
4
Identity, demographics, and consumer behaviors : international market segmentation across product categories
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
28
(
2011
)
3
,
pp. 244-266
Persistent link: https://www.econbiz.de/10009242880
Saved in:
5
Shopping online for goods vs. services : where do experiential features help more?
Shobeiri, Saeed
;
Mazaheri, Ebrahim
;
Laroche, Michel
- In:
International journal of consumer studies
39
(
2015
)
2
,
pp. 172-179
Persistent link: https://www.econbiz.de/10011299548
Saved in:
6
Developing different types of anticipated experience positioning for electric cars
Moons, Ingrid
;
Pelsmacker, Patrick de
- In:
The journal of brand management : an international journal
21
(
2014
)
3
,
pp. 216-235
Persistent link: https://www.econbiz.de/10010347464
Saved in:
7
The effect of customer empowerment on adherence to expert advice
Camacho, Nuno
;
Jong, Martijn G. de
;
Stremersch, Stefan
-
2014
Persistent link: https://www.econbiz.de/10010351528
Saved in:
8
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
9
Assessing customer evaluation and revenue consequences of component sharing across brands in the vertical product line
Verhoef, Peter C.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002701449
Saved in:
10
Consumer perception and evaluation of waiting time : a field experiment
Antonides, Gerrit
;
Verhoef, Peter C.
;
Aalst, Marcel van
-
2000
Persistent link: https://www.econbiz.de/10001600574
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