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~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Marketing and multicultural diversity"
~person:"Cordes, Christian"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Ricci, Elena Claire"
~person:"Verhoef, Peter C."
~subject:"Electric car adoption"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Electric car adoption
Konsumentenverhalten
Marktsegmentierung
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Viral marketing
Consumer behaviour
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3
Globalisierung
3
Globalization
3
Kulturelle Identität
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Cordes, Christian
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Ricci, Elena Claire
Verhoef, Peter C.
Christodoulides, George
5
Magnusson, Peter
5
Cleveland, Mark
4
Diamantopoulos, Adamantios
4
He, Jiaxun
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Hoffmann, Stefan
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Michaelidou, Nina
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Westjohn, Stanford A.
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Zdravkovic, Srdan
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Boer, Johannes de
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Li, Tongzhe
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Mai, Robert
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Messer, Kent D.
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Røpke, Inge
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Wang, Cheng Lu
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Welsch, Heinz
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Agovino, Massimiliano
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Asche, Frank
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Axsen, Jonn
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Balabanis, George
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Bronnmann, Julia
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Brooks, Jeremy S.
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Cai, Zhen
2
Caputo, Vincenzina
2
Castiglione, Concetta
2
Craig, C. S.
2
Diallo, Mbaye Fall
2
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Marketing and multicultural diversity
Journal of business research : JBR
35
Journal of retailing and consumer services
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
ERIM report series research in management
6
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of marketing communications
5
International journal of hospitality management
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of marketing
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
The journal of brand management : an international journal
4
International journal of consumer studies
3
International journal of retail & distribution management
3
Marketing letters : a journal of research in marketing
3
Psychology & marketing
3
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing
2
Papers on Economics and Evolution
2
Papers on economics and evolution
2
The journal of product & brand management
2
The service industries journal
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Analyzing the cultural diversity of consumers in the global marketplace
1
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
Cross-cultural and critical perspectives on brands
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
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ECONIS (ZBW)
12
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1
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
2
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
3
Can sustainable consumption be learned? : a model of cultural evolution
Bünstorf, Guido
;
Cordes, Christian
- In:
Ecological economics : the transdisciplinary journal of …
67
(
2008
)
4
,
pp. 646-657
Persistent link: https://www.econbiz.de/10003794886
Saved in:
4
Will ethical consumers sustain their values in the global credit crunch?
Carrigan, Marylyn
;
Pelsmacker, Patrick de
- In:
International marketing review
26
(
2009
)
6
,
pp. 674-687
Persistent link: https://www.econbiz.de/10009523938
Saved in:
5
Identity, demographics, and consumer behaviors : international market segmentation across product categories
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
28
(
2011
)
3
,
pp. 244-266
Persistent link: https://www.econbiz.de/10009242880
Saved in:
6
Technological diffusion and preference learning in the world of Homo sustinens : the challenges for politics
Cordes, Christian
;
Schwesinger, Georg
- In:
Ecological economics : the transdisciplinary journal of …
97
(
2014
),
pp. 191-200
Persistent link: https://www.econbiz.de/10010410711
Saved in:
7
Cultural differences in consumer susceptibility to interpersonal influence : the role of individualism
Mourali, Mehdi
;
Laroche, Michel
;
Pons, Frank
- In:
Marketing and multicultural diversity
,
(pp. 11-30)
.
2006
Persistent link: https://www.econbiz.de/10003291134
Saved in:
8
Consumption as a function of ethnic identification and acculturation
Hui, Michael
;
Laroche, Michel
;
Kim, Chankon
- In:
Marketing and multicultural diversity
,
(pp. 53-69)
.
2006
Persistent link: https://www.econbiz.de/10003291585
Saved in:
9
Trust to go green : an exploration of consumer intentions for eco-friendly convenience food
Ricci, Elena Claire
;
Banterle, Alessandro
;
Stranieri, …
- In:
Ecological economics : the transdisciplinary journal of …
148
(
2018
),
pp. 54-65
Persistent link: https://www.econbiz.de/10011990369
Saved in:
10
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
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