Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"The journal of product & brand management"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~person:"Vitell, Scott J."
~subject:"Counterfeit detectability"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Counterfeit detectability
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
17
Ethics
5
Business ethics
4
Ethik
4
Unternehmensethik
4
Corporate Social Responsibility
3
Corporate social responsibility
3
Materialism
3
Adolescent consumers
2
Brand image
2
Brand management
2
Consumer ethics
2
Emotion
2
Jugendliche
2
Markenführung
2
Markenimage
2
Marketing management
2
Marketingmanagement
2
Moral obligation
2
Personality psychology
2
Persönlichkeitspsychologie
2
Responsibility
2
Social Web
2
Social web
2
Sustainability
2
Verantwortung
2
Youth
2
Anger
1
Anti-obesity
1
Automotive industry
1
Behavioral branding
1
Beziehungsmarketing
1
Bibliometric analysis
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand co-creation
1
Brand communication
1
Brand communities
1
more ...
less ...
Online availability
All
Undetermined
12
Type of publication
All
Article
17
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Aufsatz im Buch
2
Book section
2
Conference paper
1
Konferenzbeitrag
1
Language
All
English
17
Author
All
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Vitell, Scott J.
Guzman, Francisco
9
Van Kenhove, Patrick
6
Chowdhury, Rafi M. M. I.
5
Hoffmann, Stefan
5
Singh, Jatinder Jit
5
Barbarossa, Camilla
4
Fetscherin, Marc
4
Gentina, Élodie
4
Kang, Jiyun
4
Román, Sergio
4
Schlegelmilch, Bodo B.
4
Veloutsou, Cleopatra
4
Ahmed, Zafar U.
3
Aiking, Harry
3
Al-Kwifi, Sam O.
3
Arli, Denni
3
Balasubramanian, Siva Kumar
3
Bodur, H. Onur
3
Boer, Johannes de
3
Coker, Kesha K.
3
De Bock, Tine
3
Doran, Caroline Josephine
3
Grappi, Silvia
3
Grohmann, Bianca
3
Gruber, Verena
3
Hegner, Sabrina
3
Herédia-Colaço, Vera
3
Iglesias, Oriol
3
Krystallis, Athanasios
3
Li, Tongzhe
3
Lowrey, Tina M.
3
Lu, Long-Chuan
3
Mai, Robert
3
Markovic, Stefan
3
Maxwell, Sarah
3
Messer, Kent D.
3
Nepomuceno, Marcelo Vinhal
3
more ...
less ...
Published in...
All
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Journal of business ethics : JOBE
Marketing and multicultural diversity
The journal of product & brand management
Journal of business research : JBR
35
Journal of retailing and consumer services
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
ERIM report series research in management
6
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of marketing communications
5
International journal of hospitality management
4
International marketing review
4
Journal of electronic commerce research : JECR
4
Journal of marketing
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
The journal of brand management : an international journal
4
International journal of consumer studies
3
International journal of retail & distribution management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Marketing letters : a journal of research in marketing
3
Psychology & marketing
3
International business review : the official journal of the European International Business Academy
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of interactive marketing
2
Journal of marketing theory and practice
2
The journal of consumer marketing
2
The service industries journal
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
World review of entrepreneurship, management and sustainable development
2
AMS review : official publication of the Academy of Marketing Science
1
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Analyzing the cultural diversity of consumers in the global marketplace
1
Baltic journal of management
1
Business ethics : a European review
1
Challenges and trends in modern banking
1
more ...
less ...
Source
All
ECONIS (ZBW)
17
Showing
1
-
10
of
17
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Exploring behavioural branding,
brand
love and
brand
co-creation
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 516-526
Persistent link: https://www.econbiz.de/10011587801
Saved in:
2
Ethics during adolescence : a social networks perspective
Gentina, Elodie
;
Rose, Gregory
;
Vitell, Scott J.
- In:
Journal of business ethics : JOBE
138
(
2016
)
1
,
pp. 185-197
Persistent link: https://www.econbiz.de/10011563467
Saved in:
3
An integrative model of the influence of parental and peer support on consumer ethical beliefs : the mediating role of self-esteem, power, and materialism
Gentina, Élodie
;
Shrum, L. J.
;
Lowrey, Tina M.
; …
- In:
Journal of business ethics : JOBE
150
(
2018
)
4
,
pp. 1173-1186
Persistent link: https://www.econbiz.de/10011878081
Saved in:
4
A case for consumer social responsibility (CnSR) : including a selected review of consumer ethics/social responsibility research
Vitell, Scott J.
- In:
Journal of business ethics : JOBE
130
(
2015
)
4
,
pp. 767-774
Persistent link: https://www.econbiz.de/10011350158
Saved in:
5
Positive and negative antecedents of purchasing eco-friendly products : a comparison between green and non-green consumers
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Journal of business ethics : JOBE
134
(
2016
)
2
,
pp. 229-247
Persistent link: https://www.econbiz.de/10011471283
Saved in:
6
Shame on you : when materialism leads to purchase intentions toward counterfeit products
Davidson, Alexander
;
Nepomuceno, Marcelo Vinhal
; …
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 479-494
Persistent link: https://www.econbiz.de/10011998595
Saved in:
7
Spirituality, moral identity, and consumer ethics : a multi-cultural study
Vitell, Scott J.
;
King, Robert A.
;
Howie, Katharine
; …
- In:
Journal of business ethics : JOBE
139
(
2016
)
1
,
pp. 147-160
Persistent link: https://www.econbiz.de/10011609460
Saved in:
8
When materialists intend to resist consumption : the moderating role of self-control and long-term orientation
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
- In:
Journal of business ethics : JOBE
143
(
2017
)
3
,
pp. 467-483
Persistent link: https://www.econbiz.de/10011755187
Saved in:
9
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
10
Consumer participation in cause-related marketing : an examination of effort demands and defensive denial
Howie, Katharine M.
;
Yang, Lifeng
;
Vitell, Scott J.
; …
- In:
Journal of business ethics : JOBE
147
(
2018
)
3
,
pp. 679-692
Persistent link: https://www.econbiz.de/10011798946
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
