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multidimensional risk increases the marginal propensity to consume if and only if absolute prudence decreases with wealth, in the sense …Kimball, 1990a and Kimball, 1990b established that income risk increases the marginal propensity to consume if and only … if absolute prudence decreases. We characterize decreasing and increasing multivariate prudence and show that a …
Persistent link: https://www.econbiz.de/10010707440
Despite the influence of perceived risk on the decision to buy a second-hand product, very few studies address the … issue of risk reduction for a second-hand purchase. In this study, we focus on the influence of product or situational cues … controlled by online second-hand dealers on perceived risk. While the literature review suggests using the signaling theory …
Persistent link: https://www.econbiz.de/10011073122
This article provides an analysis of the microeconomic determinants of household savings behaviour in Morocco according … to geographical household residence. Descriptive statistics seem to indicate a similar savings pattern in both rural and … urban areas but the econometric results do not support this conclusion. Current income strongly affects the savings level in …
Persistent link: https://www.econbiz.de/10010717674
Persistent link: https://www.econbiz.de/10011162172
While a significant proportion of French people (38%) reports having recovered objects thrown away or deposited on the sidewalk, the objective of this article is to provide a better understanding of how certain practices of gleaning bulky objects (freely decided rather than dictated by...
Persistent link: https://www.econbiz.de/10011166359
According to Roney (2003), when exposed to potential mates (young women), men show greater conformity to female mate preferences. This study conceptually replicates and extends this finding to show that women also respond to female physical attractiveness. When exposed to attractive women...
Persistent link: https://www.econbiz.de/10011261580
Since the end of the apartheid regime, the number of advertisements casting actors from different racial backgrounds simultaneously has significantly increased. Comments about this development are multi-faceted. While some observers praise this technique as the ideal social mirror of the...
Persistent link: https://www.econbiz.de/10011265543
50-65 years old people have become the most attractive target for Marketing to Seniors. As ageing is heterogeneous among them and as Aging Well is now a major societal issue, we investigate the relevance of Desired Aging Well to explain their consumption. Cluster analysis is used to confirm a...
Persistent link: https://www.econbiz.de/10011082443
Persistent link: https://www.econbiz.de/10011082448
Aging well is now a major societal issue. Applied to marketing, the relevance of Desired Aging Well criterion is tested in this paper to segment the 50-65 years old market on a sample representative of French people. A typology based on consumer behavior regarding financial investments, leisure...
Persistent link: https://www.econbiz.de/10011082453