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~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Legends in marketing"
~person:"Colomé, Rosa"
~person:"González, Libertad"
~person:"Wind, Yoram"
~subject:"Consumer behaviour"
~subject:"Feuer"
~subject:"Konjunktur"
~subject:"Markenartikel"
~subject:"Preismanagement"
~subject:"Price Dispersion"
~subject:"Product quality"
~subject:"Purchase decision"
~subject:"Russell W. Belk"
~type_genre:"Collection of articles of several authors"
~type_genre:"Working Paper"
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Consumer behaviour
Feuer
Konjunktur
Markenartikel
Preismanagement
Price Dispersion
Product quality
Purchase decision
Russell W. Belk
Konsumentenverhalten
3
Marketing management
2
Marketingmanagement
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Scientific method
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Wissenschaftliche Methode
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Consumer preferences
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International market segmentation
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International marketing
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Internationale Marktsegmentierung
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Internationales Marketing
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Colomé, Rosa
González, Libertad
Wind, Yoram
Sheth, Jagdish N.
8
Krishnan, Balaji C.
3
Barabba, Vincent P.
1
Bilotkach, Volodymyr
1
Gaggero, Alberto A.
1
Jain, Arun K.
1
Johnston, Wesley J.
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Kahn, Barbara E.
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Kukar-Kinney, Monika
1
LaTour, Kathryn A.
1
Lutz, Richard J.
1
Monroe, Kent B.
1
Park, C. Whan
1
Piga, Claudio A.
1
Shelegia, Sandro
1
Wallendorf, Melanie
1
Wilson, Christopher
1
Zaltman, Gerald
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Economics discussion paper series / School of Business and Economics, Loughborough University
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
5
Barcelona GSE working paper series : working paper
1
Discussion paper series / IZA
1
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ECONIS (ZBW)
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Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010336664
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Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
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Consumer behavior
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337122
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