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Economics letters
Journal of advertising research
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Corporate communications : an international journal
61
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53
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Management communication quarterly : an international journal
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Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
6
The handbook of communication and corporate social responsibility
6
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Basler Schriften zum Marketing
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European journal of marketing : EJM
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On the signal realization set in contracting with information disclosure
Terstiege, Stefan
- In:
Economics letters
163
(
2018
),
pp. 83-86
Persistent link: https://www.econbiz.de/10011982956
Saved in:
2
Full revelation under optional verification
Schopohl, Simon
- In:
Economics letters
176
(
2019
),
pp. 14-16
Persistent link: https://www.econbiz.de/10012121217
Saved in:
3
Industry and agency views of social media : issues implementing dialogic
communication
Buchanan-Oliver, Margo
;
Fitzgerald, Emma May
- In:
Journal of marketing communications
22
(
2016
)
4
,
pp. 437-454
Persistent link: https://www.econbiz.de/10011612612
Saved in:
4
Persuasion and receiver's news
Ispano, Alessandro
- In:
Economics letters
141
(
2016
),
pp. 60-63
Persistent link: https://www.econbiz.de/10011616112
Saved in:
5
The value of ambient
communication
from a consumer perspective
Rosengren, Sara
;
Modig, Erik
;
Dahlén, Micael
- In:
Journal of marketing communications
21
(
2015
)
1
,
pp. 20-32
Persistent link: https://www.econbiz.de/10010514630
Saved in:
6
Building relationships through dialogic
communication
: organizations, stakeholders, and computer-mediated
communication
Pang, Augustine
;
Shin, Wonsun
;
Lew, Zijian
;
Walther, …
- In:
Journal of marketing communications
24
(
2018
)
1
,
pp. 68-82
Persistent link: https://www.econbiz.de/10011852913
Saved in:
7
Dimensions of effective CSR
communication
based on public expectations
Kim, Sora
;
Ferguson, Mary Ann
- In:
Journal of marketing communications
24
(
2018
)
6
,
pp. 549-568
Persistent link: https://www.econbiz.de/10011914746
Saved in:
8
Corporate branding : where are we? ; a systematic
communication
-based inquiry
Biraghi, Silvia
;
Gambetti, Rossella Chiara
- In:
Journal of marketing communications
21
(
2015
)
4
,
pp. 260-283
Persistent link: https://www.econbiz.de/10011405889
Saved in:
9
Communication
and reputation in procurement auctions : some empirical evidence
Heinrich, Timo
- In:
Economics letters
114
(
2012
)
2
,
pp. 164-167
Persistent link: https://www.econbiz.de/10009547328
Saved in:
10
Scepticism and corporate social responsibility communications : the influence of fit and reputation
Elving, Wim J. L.
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 277-292
Persistent link: https://www.econbiz.de/10010187600
Saved in:
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