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Chief marketing officer's equity incentives : economic determinants and effects on shareholder value
Fabrizi, Michele - In: European journal of marketing : EJM 48 (2014) 9/10, pp. 1757-1781
Persistent link: https://www.econbiz.de/10010429762
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The transparency construct in corporate marketing
Leitch, Shirley R. - In: European journal of marketing : EJM 51 (2017) 9/10, pp. 1503-1509
Persistent link: https://www.econbiz.de/10011754992
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An exploratory study of sales-marketing integrative devices
Dewsnap, Belinda; Jobber, David - In: European journal of marketing : EJM 43 (2009) 7/8, pp. 985-1007
Persistent link: https://www.econbiz.de/10009525814
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Marketing logics for competitive advantage?
Tollin, Karin; Jones, Richard - In: European journal of marketing : EJM 43 (2009) 3/4, pp. 523-550
Persistent link: https://www.econbiz.de/10009525852
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SSCI and its impact factors : a "prisoner's dilemma"?
Svensson, Göran - In: European journal of marketing : EJM 44 (2010) 1/2, pp. 23-33
Persistent link: https://www.econbiz.de/10003949182
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A conceptual model for public relations in museums
Gürel, Eda; Kavak, Bahtışen - In: European journal of marketing : EJM 44 (2010) 1/2, pp. 42-65
Persistent link: https://www.econbiz.de/10003949186
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Cultural drivers and trust outcomes of consumer perceptions of organizational unethical marketing behavior
Leonidou, Leonidas C.; Leonidou, Constantinos N.; … - In: European journal of marketing : EJM 47 (2013) 3/4, pp. 525-556
Persistent link: https://www.econbiz.de/10009733013