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European journal of marketing : EJM
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Ethical evaluation of audience segmentation in social marketing
Newton, Joshua D.
;
Newton, Fiona J.
;
Turk, Tahir
; …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1421-1438
Persistent link: https://www.econbiz.de/10010189533
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2
Ethical evaluation of audience segmentation in social marketing
Newton, Joshua D.
;
Newton, Fiona J.
;
Turk, Tahir
; …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1421-1438
Persistent link: https://www.econbiz.de/10010175783
Saved in:
3
Measurement in the social sciences: where C-OAR-SE delivers and where it does not
Salzberger, Thomas
;
Sarstedt, Marko
;
Diamantopoulos, …
- In:
European journal of marketing : EJM
50
(
2016
)
11
,
pp. 1942-1952
Persistent link: https://www.econbiz.de/10011641410
Saved in:
4
Australian marketing managers' perceptions of the Internet: A quasi-longitudinal perspective
Leong, Elaine K.F.
;
Ewing, Michael T.
;
Pitt, Leyland F.
- In:
European journal of marketing : EJM
37
(
2003
)
3
,
pp. 554-571
Persistent link: https://www.econbiz.de/10006084791
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