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Impact of store environment on impulse buying behavior
Mohan, Geetha; Sivakumaran, Bharadhwaj; Sharma, Piyush - In: European journal of marketing : EJM 47 (2013) 10, pp. 1711-1732
Persistent link: https://www.econbiz.de/10010201718
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The role of convenience in a recreational shopping trip
Reimers, Vaughan; Chao, Fred - In: European journal of marketing : EJM 48 (2014) 11/12, pp. 2213-2236
Persistent link: https://www.econbiz.de/10010462718
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From store brands to store brandscapes : the emergence of a time and money saving heurisitc
Collins, Alan M.; Cronin, James Martin; Burt, Steven; … - In: European journal of marketing : EJM 49 (2015) 5/6, pp. 894-918
Persistent link: https://www.econbiz.de/10011298079
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A resource-advantage theory typology of strategic segmentation
Thoeni, Andrew T.; Marshall, Greg W.; Campbell, Stacy M. - In: European journal of marketing : EJM 50 (2016) 12, pp. 2192-2215
Persistent link: https://www.econbiz.de/10011629356
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Integrating consumer characteristics into the stochastic modelling of purchase loyalty
Rungie, Cam; Uncles, Mark; Laurent, Gilles - In: European journal of marketing : EJM 47 (2013) 10, pp. 1667-1690
Persistent link: https://www.econbiz.de/10010201724
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Segmenting consumer reactions to social network marketing
Campbell, Colin; Ferraro, Carla; Sands, Sean - In: European journal of marketing : EJM 48 (2014) 3/4, pp. 432-452
Persistent link: https://www.econbiz.de/10010371326
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International market segmentation : economics, national culture and time
Budeva, Desislava G.; Mullen, Michael R. - In: European journal of marketing : EJM 48 (2014) 7/8, pp. 1209-1238
Persistent link: https://www.econbiz.de/10010414806
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Segmenting consumers' reasons for and against ethical consumption
Burke, Paul F.; Eckert, Christine; Davis, Stacey - In: European journal of marketing : EJM 48 (2014) 11/12, pp. 2237-2261
Persistent link: https://www.econbiz.de/10010462711
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Ethical evaluation of audience segmentation in social marketing
Newton, Joshua D.; Newton, Fiona J.; Turk, Tahir; … - In: European journal of marketing : EJM 47 (2013) 9, pp. 1421-1438
Persistent link: https://www.econbiz.de/10010189533
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Shopping orientation and online clothing purchases : the role of gender and purchase situation
Hansen, Torben; Jensen, Jan Møller - In: European journal of marketing : EJM 43 (2009) 9/10, pp. 1154-1170
Persistent link: https://www.econbiz.de/10009525802