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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of retailing"
~person:"Pauwels, Koen"
~person:"Zhou, Jing"
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Pauwels, Koen
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European journal of operational research : EJOR
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1
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ECONIS (ZBW)
8
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1
How retailer and competitor decisions drive the long-term effectiveness of manufacturer promotions for fast moving consumer goods
Pauwels, Koen
- In:
Journal of retailing
83
(
2007
)
3
,
pp. 297-308
Persistent link: https://www.econbiz.de/10003517343
Saved in:
2
Building with bricks and mortar : the revenue impact of opening physical stores in a multichannel environment
Pauwels, Koen
;
Neslin, Scott A.
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10011308952
Saved in:
3
The hare and the tortoise : do earlier adopters of online channels purchase more?
Li, Jing
;
Konuş, Umut
;
Pauwels, Koen
;
Langerak, Fred
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 289-308
Persistent link: https://www.econbiz.de/10011309673
Saved in:
4
Analysis of the effectiveness of manufacturer-sponsored retailer gift cards in supply chains
Khouja, Moutaz
;
Rajagopalan, Hari K.
;
Zhou, Jing
- In:
European journal of operational research : EJOR
230
(
2013
)
2
,
pp. 333-347
Persistent link: https://www.econbiz.de/10009771836
Saved in:
5
Design of win-win return policies for online retailers
Fan, Huirong
;
Khouja, Moutaz
;
Zhou, Jing
- In:
European journal of operational research : EJOR
301
(
2022
)
2
,
pp. 675-693
Persistent link: https://www.econbiz.de/10013207671
Saved in:
6
Does online information drive offline revenues? : only for specific products and consumer segments!
Pauwels, Koen
;
Leeflang, Peter
;
Teerling, Marije L.
; …
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009011994
Saved in:
7
Analysis of free gift card program effectiveness
Khouja, Moutaz
;
Pan, Jingming
;
Ratchford, Brian Thomas
; …
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 444-461
Persistent link: https://www.econbiz.de/10009422456
Saved in:
8
Nonlinear pricing for yield management and countering strategic consumer behavior
Khouja, Moutaz
;
Li, Yuefeng
;
Zhou, Jing
- In:
European journal of operational research : EJOR
307
(
2023
)
1
,
pp. 212-232
Persistent link: https://www.econbiz.de/10014292909
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