Narrow search
Showing 1 - 10 of 489
Cover Image
Word-Of-Mouth and estimating demand based on network structure and epidemic models
Pazoki, Mostafa; Samarghandi, Hamed - In: European journal of operational research : EJOR 291 (2021) 1, pp. 323-334
Persistent link: https://www.econbiz.de/10012495310
Cover Image
Autonomous and advertising-dependent 'word of mouth' under costly dynamic pricing
El Ouardighi, Fouad; Feichtinger, Gustav; Grass, Dieter; … - In: European journal of operational research : EJOR 251 (2016) 3, pp. 860-872
Persistent link: https://www.econbiz.de/10011449000
Cover Image
Pricing and content development for online media platforms regarding consumer homing choices
Wu, Cheng-Han; Chiu, Yun-Yao - In: European journal of operational research : EJOR 305 (2023) 1, pp. 312-328
Persistent link: https://www.econbiz.de/10013479198
Cover Image
Predicting adolescent social networks to stop smoking in secondary schools
Fetta, Angelico; Harper, Paul R.; Knight, Vincent; … - In: European journal of operational research : EJOR 265 (2018) 1, pp. 263-276
Persistent link: https://www.econbiz.de/10011805431
Cover Image
Predicting online invitation responses with a competing risk model using privacy-friendly social event data
Li, Libo - In: European journal of operational research : EJOR 270 (2018) 2, pp. 698-708
Persistent link: https://www.econbiz.de/10011869429
Cover Image
Dynamic budget allocation for social media advertising campaigns : optimization and learning
Luzon, Yossi; Pinchover, Rotem; Khmelnitsky, Eugene - In: European journal of operational research : EJOR 299 (2022) 1, pp. 223-234
Persistent link: https://www.econbiz.de/10013206971
Cover Image
The effects of herding and word of mouth in a two-period advertising signaling model
Zhen, Xueping; Cai, Gangshu; Song, Reo; Jang, Sungha - In: European journal of operational research : EJOR 275 (2019) 1, pp. 361-373
Persistent link: https://www.econbiz.de/10011993317
Cover Image
Behavior-aware user response modeling in social media : learning from diverse heterogeneous data
Chen, Zhen-Yu; Fan, Zhi-Ping; Sun, Minghe - In: European journal of operational research : EJOR 241 (2015) 2, pp. 422-434
Persistent link: https://www.econbiz.de/10010487983
Cover Image
Sponsored search advertising and dynamic pricing for perishable products under inventory-linked customer willingness to pay
Tunuguntla, Vaishnavi; Basu, Preetam; Rakshit, Krishanu; … - In: European journal of operational research : EJOR 276 (2019) 1, pp. 119-132
Persistent link: https://www.econbiz.de/10011997863
Cover Image
Dynamic and targeted bundle pricing of two independently valued products
Gökgür, Burak; Karabati, Selcuk - In: European journal of operational research : EJOR 279 (2019) 1, pp. 184-198
Persistent link: https://www.econbiz.de/10012102735