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~isPartOf:"Fundamentals of marketing research ; Vol. 1"
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Fundamentals of marketing research ; Vol. 1
Review of marketing research
29
Journal of marketing research : JMR
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
International Marketing Review
11
Journal of retailing
11
Legends in marketing
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Journal of the Academy of Marketing Science
10
International marketing review
9
Journal of business research : JBR
7
Journal of marketing
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SAGE library in marketing
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International journal of technology management : IJTM
6
Journal of Business Research
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Management Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
5
Review of Marketing Research Ser.
5
Fundamentals of marketing research ; Vol. 6
4
Journal of Economic Psychology
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
4
Journal of business-to-business marketing
4
Journal of international consumer marketing
4
Marketing Science
4
Psychology & marketing
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Emerald insight
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Fundamentals of marketing research ; Vol. 4
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Marketing intelligence & planning
3
Research and the development of pedagogical materials : working papers
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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European Journal of Marketing
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International Series in Quantitative Marketing
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International journal of forecasting
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Journal of international marketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Management international review : mir ; journal of international business
2
Marketing letters : a journal of research in marketing
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Marketing research : state-of-the-art perspectives ; handbook of the American Marketing Association & Professional Marketing Research Society
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Marketing research in the New Millennium : emerging issues and trends
Malhotra, Naresh K.
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003538073
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Helping marketing research earn a seat at the table for decision-making : an assessment and prescription for the future
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Uslay, Can
-
2007
Persistent link: https://www.econbiz.de/10003538084
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3
Marketing research : a state-of-the-art review and directions for the twenty-first century
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Kleiser, Susan Bardi
-
2007
Persistent link: https://www.econbiz.de/10003538167
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