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Gabler Edition Wissenschaft
Journal of knowledge management
823
Journal of Knowledge Management
745
Journal of business research : JBR
726
SpringerLink / Bücher
513
Journal of marketing research : JMR
444
Industrial marketing management : the international journal for industrial and high-tech firms
419
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315
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296
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
254
Knowledge management research & practice : KMRP ; an official journal of the OR Society
239
Knowledge management research & practice : KMRP
236
Journal of the Academy of Marketing Science
231
International journal of knowledge management studies : IJKMS
226
Journal of strategic marketing
216
Journal of marketing management : MM
207
European Journal of Marketing
193
Europäische Hochschulschriften / 5
189
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180
Jahrbuch der Absatz- und Verbrauchsforschung
166
International journal of technology management : IJTM
160
Technological forecasting & social change : an international journal
156
Overseas business reports : OBR
155
Marketing Intelligence & Planning
152
The journal of business & industrial marketing
148
Springer eBook Collection
146
Springer eBook Collection / Business and Economics
138
Knowledge and process management : the journal of corporate transformation ; the official journal of the Institute of Business Process Re-engineering
128
Management science : journal of the Institute for Operations Research and the Management Sciences
126
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
125
Marketing theory
124
Research policy : policy, management and economic studies of science, technology and innovation
124
International journal of production research
123
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
123
Marketing : ZFP ; journal of research and management
121
Journal of advertising research
119
Technology analysis & strategic management
117
Journal of marketing communications
114
International journal of market research : JMRS ; the journal of the Market Research Society
108
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ECONIS (ZBW)
169
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1
Effektivität von Ausgestaltungsformen des Product Placement
Schumacher, Pascal
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003438980
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2
Effektivität von Ausgestaltungsformen des Product Placement
Schumacher, Pascal
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515519
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3
Die Wirkung absatzpolitischer Instrumente : Metaanalyse empirischer Forschungsarbeiten
Mauerer, Nikolaus
-
1995
Persistent link: https://www.econbiz.de/10000321963
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4
Neurobasiertes mass customizing zur Segmentierung des deutschen PKW-Marktes : konzeptionelle und methodische Neuausrichtung des Automobilmarketing
Jung, Hans H.
-
1997
Persistent link: https://www.econbiz.de/10000956851
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5
Marktorientierte Konzeption der Produktqualität
Fillip, Stefan
-
1997
Persistent link: https://www.econbiz.de/10000963456
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6
Kooperative Absatzplanung : Einführungsstrategie für den Prognosedatenaustausch
Draenert, Patric
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001615515
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7
Marketingerfolgsfaktoren im Facheinzelhandel
Kalka, Regine
-
1996
Persistent link: https://www.econbiz.de/10000939061
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8
VELAS:
Marketing-Management
für Regionalzeitungen
Bielert, Wilhelm
-
1995
Persistent link: https://www.econbiz.de/10000911732
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9
Diffusion von Informationstechnik
Kuhlmann, Christian
-
1997
Persistent link: https://www.econbiz.de/10000956496
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10
Verhaltenorientierte Verkaufsführung : ProMES ; eine wirkungsvolle Form des Sales Coachings
Minelli, Mauro
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003744469
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