Communication strategies, the nature and content are derived in relation to other strategies, more general subject of … as a strategic mix variable. Consequently, communication strategies through events, in the current economic crisis, occur … as part of the communication mix. Organizations have to find new means to reach the public and to determine them to adopt …

time, the reporting of the acquired results is delivered in the opposite direction. It is obvious that the communication … with the level of the action(s). To be efficient and effective the communication between the levels and horizontally has to … communication on the process of management. …

on responsible tourism. It is meant to show that communication plays a key role in tourism in the current international …

In keeping with the demands of the contemporary globalising digital era, communication is heavily supported by the …

Along with the appearance of the informational technology, social networks and online shops, communication has received … a new meaning, a new aspect and a new set of rules. It seems that the act of communication has completely moved on the … offers interactive communication with instant feedback from the consumers when they shop on line. Such knowledge is essential …

other words to be more efficient. Survival in a competitive environment, greatly depends on encouraging communication within …

, inclusion, control, harmony. Communication maintains mutual cooperation and properly manages the various problems that may rise …