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Associative strength and consumer choice behavior
Jones, Christopher R. M.; Fazio, Russell H. - In: Handbook of consumer psychology, (pp. 437-459). 2008
Persistent link: https://www.econbiz.de/10003716238
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Social values in consumer psychology
Kahle, Lynn R.; Xie, Guang-Xin - In: Handbook of consumer psychology, (pp. 575-585). 2008
Persistent link: https://www.econbiz.de/10003716253
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A role for aesthetics in consumer psychology
Hoegg, JoAndrea; Alba, Joseph W. - In: Handbook of consumer psychology, (pp. 733-754). 2008
Persistent link: https://www.econbiz.de/10003716271
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Toward a psychology of consumer creativity
Burroughs, James E.; Moreau, C. Page; Mick, David Glen - In: Handbook of consumer psychology, (pp. 1011-1038). 2008
Persistent link: https://www.econbiz.de/10003716652