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Battacharya, Arindam K.; Michael, David C. - In: Harvard business review : HBR 86 (2008) 3, pp. 84-95

Persistent link: https://www.econbiz.de/10003649298

Reeves, Martin; Goodson, Bob; Whitaker, Kevin - In: Harvard business review : HBR 99 (2021) 4, pp. 94-101

Persistent link: https://www.econbiz.de/10012627613

McGrath, Rita Gunther; McManus, Ryan - In: Harvard business review : HBR 98 (2020) 3, pp. 124-133

Persistent link: https://www.econbiz.de/10012288934

Black, J. Stewart; Morrison, Allen J. - In: Harvard business review : HBR 97 (2019) 5, pp. 94-103

Persistent link: https://www.econbiz.de/10012108296

Slone, Reuben E.; Mentzer, John T.; Dittmann, J. Paul - In: Harvard business review : HBR 85 (2007) 9, pp. 116-127

Persistent link: https://www.econbiz.de/10003535329

Halvorson, Heidi Grant - In: Harvard business review : HBR 92 (2014) 5, pp. 82-87

Persistent link: https://www.econbiz.de/10010347286

Govindarajan, Vijay - In: Harvard business review : HBR 94 (2016) 5, pp. 54-61

Persistent link: https://www.econbiz.de/10011460036

Wack, Pierre - In: Harvard business review : HBR 63 (1985) 6, pp. 139-150

Persistent link: https://www.econbiz.de/10001006518

Hayes, Robert H. - In: Harvard business review : HBR 63 (1985) 6, pp. 111-119

Persistent link: https://www.econbiz.de/10001006520

Gray, Daniel Hale - In: Harvard business review : HBR 64 (1986) 1, pp. 89-97

Persistent link: https://www.econbiz.de/10001007582