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Luxury for the Masses - A new class of American consumer has come into being, and so has a category of products and services that cater to it. This new-luxury category has created...
Silverstein, Michael J.; Fiske, Neil - In: Harvard business review : HBR (2003), pp. 48-59
Persistent link: https://www.econbiz.de/10005935814
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The Female Economy - Women represent the world's largest market opportunity. Surprisingly, they're also its most ignored consumer group.
Silverstein, Michael J.; Sayre, Kate - In: Harvard business review : HBR (2009), pp. 46-55
Persistent link: https://www.econbiz.de/10008313061
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What the West doesn't get about China
Stalk, George; Michael, David - In: Harvard business review : HBR 89 (2011) 6, pp. 25-27
Persistent link: https://www.econbiz.de/10009162106
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How to win in emerging markets : lessons from Japan
Ichii, Shigeki; Hattori, Susumu; Michael, David - In: Harvard business review : HBR 90 (2012) 5, pp. 126-130
Persistent link: https://www.econbiz.de/10009549689
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Making sustainability profitable
Haanaes, Knut; Michael, David; Jurgens, Jeremy; Rangan, … - In: Harvard business review : HBR 91 (2013) 3, pp. 110-115
Persistent link: https://www.econbiz.de/10009724068
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A Chinese approach to management
Hout, Thomas M.; Michael, David - In: Harvard business review : HBR 92 (2014) 9, pp. 103-107
Persistent link: https://www.econbiz.de/10010402166
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THE GLOBE - How to Win in Emerging Markets: Lessons from Japan
Ichii, Shigeki; Hattori, Susumu; Michael, David - In: Harvard business review : HBR (2012), pp. 126-133
Persistent link: https://www.econbiz.de/10009969311
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THE GLOBE - Making Sustainability Profitable - In emerging markets, visionary enterprises are proving that environmentally responsible approaches can lead to big financial rewards.
Haanaes, Knut; Michael, David; Jurgens, Jeremy; Rangan, … - In: Harvard business review : HBR (2013), pp. 110-116
Persistent link: https://www.econbiz.de/10010087192
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THE GLOBE - Making Sustainability Profitable - In emerging markets, visionary enterprises are proving that environmentally responsible approaches can lead to big financial rewards.
Haanaes, Knut; Michael, David; Jurgens, Jeremy; Rangan, … - In: Harvard business review : HBR (2013), pp. 110-116
Persistent link: https://www.econbiz.de/10010087428
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THE GLOBE - How to Win in Emerging Markets: Lessons from Japan
Ichii, Shigeki; Hattori, Susumu; Michael, David - In: Harvard business review : HBR (2012), pp. 126-133
Persistent link: https://www.econbiz.de/10010011790