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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Business start-up"
~subject:"Marktforschung"
~subject:"Wettbewerbsvorteil"
~type_genre:"Article in journal"
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Business start-up
Marktforschung
Wettbewerbsvorteil
Marketing
102
Marketing management
51
Marketingmanagement
51
B-to-B-Marketing
28
Business-to-business marketing
28
Lieferantenmanagement
17
Supplier relationship management
17
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14
Innovation
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Unternehmenserfolg
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Di Benedetto, C. Anthony
2
Geersbro, Jens
2
Lindgreen, Adam
2
Agnihotri, Raj
1
Akdeniz, M. Billur
1
Bao, Yongchuan
1
Calantone, Roger J.
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Cao, Guangming
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Chernetsky, Victor V.
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El Banna, Alia
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Feng, Cong
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Flaig, Alexander
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Gonzalez-Padron, Tracy
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Guedes, Maria João
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Hacklin, Fredrik
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Halinen, Aino
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Herhausen, Dennis
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Holmlund, Maria
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Hossain, Md Afnan
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Hughes, Douglas E.
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Kashyap, Vishal
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Mehrabi, Hamed
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Möller, K. E. Kristian
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Ottosson, Mikael
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Patel, Pankaj
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
26
Journal of research in marketing and entrepreneurship : JRME
11
Journal of marketing research : JMR
9
Journal of research in marketing and entrepreneurship
8
International journal of forecasting
6
Journal of strategic marketing
6
International journal of market research
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of wine business research : IJWBR
5
Journal of business-to-business marketing
5
Journal of marketing management : MM
5
Marketing intelligence & planning
5
The journal of business & industrial marketing
5
International journal of business competition and growth : IJBCG
4
Journal of marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
4
Journal of the Academy of Marketing Science
4
AMS review : official publication of the Academy of Marketing Science
3
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of entrepreneurial venturing : IJEV
3
International journal of entrepreneurship and innovation management
3
International marketing review
3
International small business journal : researching entrepreneurship
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of business economics : JBE
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of small business and enterprise development
3
Marketing theory
3
Schmalenbach business review : sbr
3
World review of entrepreneurship, management and sustainable development
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Cogent business & management
2
Electronic markets : the international journal on networked business
2
European journal of marketing
2
European journal of marketing : EJM
2
GITAM journal of management : a quarterly publication of GITAM Institute of Management
2
Information systems and e-business management : ISeB
2
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ECONIS (ZBW)
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1
Ambidextrous
marketing
capabilities and performance : how and when entrepreneurial orientation makes a difference
Mehrabi, Hamed
;
Coviello, Nicole
;
Ranaweera, Chatura
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 129-142
Persistent link: https://www.econbiz.de/10012004194
Saved in:
2
Capability-driven industrial firms : considering resources, capabilities, and competencies for
marketing
developments
Morgan, Robert
;
Miočević, Dario
;
Herhausen, Dennis
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012146603
Saved in:
3
Actionable
marketing
knowledge : a close reading of representation, knowledge and action in market research
Diaz Ruiz, Carlos
;
Holmlund, Maria
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 172-180
Persistent link: https://www.econbiz.de/10011776008
Saved in:
4
Past, present, and future business-to-business
marketing
research
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Geersbro, Jens
; …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
Saved in:
5
Peter LaPlaca : the best marketer of industrial and B2B
marketing
research
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 125-126
Persistent link: https://www.econbiz.de/10011822584
Saved in:
6
Outside-in
marketing
capability and firm performance
Mu, Jifeng
;
Bao, Yongchuan
;
Sekhon, Tejvir
;
Qi, Jiayin
; …
- In:
Industrial marketing management : the international …
75
(
2018
),
pp. 37-54
Persistent link: https://www.econbiz.de/10011963369
Saved in:
7
An integrated
marketing
capability benchmarking approach to dealer performance through parametric and nonparametric analyses
Akdeniz, M. Billur
;
Gonzalez-Padron, Tracy
;
Calantone, …
- In:
Industrial marketing management : the international …
39
(
2010
)
1
,
pp. 150-160
Persistent link: https://www.econbiz.de/10003962941
Saved in:
8
The business model in entrepreneurial
marketing
: a communication perspective on business angels' opportunity interpretation
Wallnöfer, Maria
;
Hacklin, Fredrik
- In:
Industrial marketing management : the international …
42
(
2013
)
5
,
pp. 755-764
Persistent link: https://www.econbiz.de/10010211328
Saved in:
9
Business models : impact on business markets and opportunities for
marketing
research
Ehret, Michael
;
Kashyap, Vishal
;
Wirtz, Jochen
- In:
Industrial marketing management : the international …
42
(
2013
)
5
,
pp. 649-655
Persistent link: https://www.econbiz.de/10010211455
Saved in:
10
Marketing
capability and new venture survival : the role of
marketing
myopia
Patel, Pankaj
;
Feng, Cong
;
Guedes, Maria João
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 307-326
Persistent link: https://www.econbiz.de/10012501913
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