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Power in distribution channels : supplier assortment strategy for balancing power
Rehme, Jakob; Nordigården, Daniel; Ellström, Daniel; … - In: Industrial marketing management : the international … 54 (2016), pp. 176-187
Persistent link: https://www.econbiz.de/10011478788
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Factors that reduce rigid product adaptation decisions : the case of exporting firms in China
Li, Ling-yee - In: Industrial marketing management : the international … 39 (2010) 4, pp. 531-537
Persistent link: https://www.econbiz.de/10003983980
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Relational norms and collaborative activities : roles in reducing opportunism in marketing channels
Zhou, Yin; Zhang, Xubing; Zhuang, Guijun; Zhou, Nan - In: Industrial marketing management : the international … 46 (2015), pp. 147-159
Persistent link: https://www.econbiz.de/10011286965
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Power, conflict, and cooperation : the impact of guanxi in Chinese marketing channels
Zhuang, Guijun; Xi, Youmin; Tsang, Alex S. L. - In: Industrial marketing management : the international … 39 (2010) 1, pp. 137-149
Persistent link: https://www.econbiz.de/10003962938
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The "visible hand" behind cooperation in franchising : a model of franchisor practices that influence cooperation within social networks
Yakimova, Raisa; Owens, Martin; Freeman, Susan - In: Industrial marketing management : the international … 94 (2021), pp. 66-89
Persistent link: https://www.econbiz.de/10012513121