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A method to portray and analyze sales performance
Berry, Dick - In: Industrial marketing management : the international … 16 (1987) 2, pp. 131-144
Persistent link: https://www.econbiz.de/10001047529
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Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella; Moscatelli, Paolo; Perna, Andrea; … - In: Industrial marketing management : the international … 58 (2016), pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
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Delegating slotting allowance authority to the sales force
Rowe, William J.; Skinner, Steven J. - In: Industrial marketing management : the international … 57 (2016), pp. 159-165
Persistent link: https://www.econbiz.de/10011549591
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The use of social media in sales : individual and organizational antecedents, and the role of customer engagement in social media
Guesalaga, Rodrigo - In: Industrial marketing management : the international … 54 (2016), pp. 71-79
Persistent link: https://www.econbiz.de/10011478719
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Identity construction through role and network position
Purchase, Sharon; DaSilva Rosa, Raymond; Schepis, Daniel - In: Industrial marketing management : the international … 54 (2016), pp. 164-175
Persistent link: https://www.econbiz.de/10011478786
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Rhetoric in customer referencing : fortifying sales arguments in two start-up companies
Ruokolainen, Jari; Aarikka-Stenroos, Leena - In: Industrial marketing management : the international … 54 (2016), pp. 188-202
Persistent link: https://www.econbiz.de/10011478793
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Caught in the middle : buying from markets and selling to networks
Abrahamsen, Morten H.; Håkansson, Håkan - In: Industrial marketing management : the international … 49 (2015), pp. 4-14
Persistent link: https://www.econbiz.de/10011373956
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Why are you really losing sales opportunities? : a buyers' perspective on the determinants of key account sales failures
Friend, Scott B.; Curasi, Carolyn Folkman; Boles, James S. - In: Industrial marketing management : the international … 43 (2014) 7, pp. 1124-1135
Persistent link: https://www.econbiz.de/10010439596
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Understanding the theory and practice of team selling : an introduction to the special section and recommendations on advancing sales team research
Mullins, Ryan R.; Panagopoulos, Nikolaos G. - In: Industrial marketing management : the international … 77 (2019), pp. 1-3
Persistent link: https://www.econbiz.de/10012004131
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Toward a framework for mixed-gender selling teams and the impact of increased female presence on team performance : thought development and propositions
Shoreibah, Ream A.; Marshall, Greg W.; Gassenheimer, Jule B. - In: Industrial marketing management : the international … 77 (2019), pp. 4-12
Persistent link: https://www.econbiz.de/10012004132