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Diffusing knowledge-based core competencies for leveraging innovation strategies : modelling outsourcing to knowledge process organizations (KPOs) in pharmaceutical networks
Gupta, Samir; Woodside, Arch G.; Dubelaar, Chris; … - In: Industrial marketing management : the international … 38 (2009) 2, pp. 219-227
Persistent link: https://www.econbiz.de/10003848022
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Transforming entrepreneurial posture into a superior first product market position via dynamic capabilities and TMT prior start-up experience
Ahmadi, Hormoz; O'Cass, Aron - In: Industrial marketing management : the international … 68 (2018), pp. 95-105
Persistent link: https://www.econbiz.de/10011822133
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The effect of AI-based CRM on organization performance and competitive advantage : an empirical analysis in the B2B context
Chatterjee, Sheshadri; Rana, Nripendra P.; Tamilmani, … - In: Industrial marketing management : the international … 97 (2021), pp. 205-219
Persistent link: https://www.econbiz.de/10013206335
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When does guanxi bolster or damage firm profitability? : the contingent effects of firm- and market-level characteristics
Li, Julie Juan; Sheng, Shibin - In: Industrial marketing management : the international … 40 (2011) 4, pp. 561-568
Persistent link: https://www.econbiz.de/10009159487
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Exploring the contribution of management innovation to the evolution of dynamic capabilities
Gebauer, Heiko - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1238-1250
Persistent link: https://www.econbiz.de/10009410667
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The dilemma of outsourced customer service and care : research propositions from a transaction cost perspective
Le Bon, Joël; Hughes, Douglas E. - In: Industrial marketing management : the international … 38 (2009) 4, pp. 404-410
Persistent link: https://www.econbiz.de/10003865353
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Business relationship portfolios and subcontractors' capabilities
Furlan, Andrea; Grandinetti, Roberto; Camuffo, Arnaldo - In: Industrial marketing management : the international … 38 (2009) 8, pp. 937-945
Persistent link: https://www.econbiz.de/10003924809
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Networks and capabilities as characteristics of logistics firms
Cui, Lianguang; Hertz, Susanne - In: Industrial marketing management : the international … 40 (2011) 6, pp. 1004-1011
Persistent link: https://www.econbiz.de/10009354613
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Marketing of competence : exploring the resource-based content of value-for-customers through a case study analysis
Zerbini, Fabrizio; Golfetto, Francesca; Gibbert, Michael - In: Industrial marketing management : the international … 36 (2007) 6, pp. 784-798
Persistent link: https://www.econbiz.de/10003507266
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Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika; Seppäla, Tomi; Gabrielsson, Peter - In: Industrial marketing management : the international … 54 (2016), pp. 141-153
Persistent link: https://www.econbiz.de/10011478750