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Customer identification : the missing link between relationship quality and supplier performance
Mohan, Mayoor; Nyadzayo, Munyaradzi W.; Casidy, Riza - In: Industrial marketing management : the international … 97 (2021), pp. 220-232
Persistent link: https://www.econbiz.de/10013206320
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Leveraging consumer behavior research to forge new insights into B2B buyer behavior : contextualizing extant research and developing a research agenda
Mohan, Mayoor; Casidy, Riza; Thaichon, Park; Nyadzayo, … - In: Industrial marketing management : the international … 105 (2022), pp. 1-17
Persistent link: https://www.econbiz.de/10013494009
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Orchestrator types, roles and capabilities : a framework for innovation networks
Hurmelinna-Laukkanen, Pia; Nätti, Satu - In: Industrial marketing management : the international … 74 (2018), pp. 65-78
Persistent link: https://www.econbiz.de/10011942238
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Transaction costs and capability factors in dual or indirect distribution channel selection : an empirical analysis of Japanese manufacturers
Takata, Hidesuke - In: Industrial marketing management : the international … 83 (2019), pp. 94-103
Persistent link: https://www.econbiz.de/10012146612
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Capabilities for data-driven innovation in B2B industrial companies
Eriksson, Taina; Heikkilä, Marikka - In: Industrial marketing management : the international … 111 (2023), pp. 158-172
Persistent link: https://www.econbiz.de/10014368360
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Unpacking the relationship between digital capabilities, services capabilities, and firm financial performance : a moderated mediation model
Davies, Philip; Bustinza, Oscar F.; Parry, Glenn; … - In: Industrial marketing management : the international … 115 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014454661
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Capabilities for advanced services : a multi-actor perspective
Story, Vicky M.; Raddats, Chris; Burton, Jamie; … - In: Industrial marketing management : the international … 60 (2017), pp. 54-68
Persistent link: https://www.econbiz.de/10011672013
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Explaining servitization failure and deservitization : a knowledge-based perspective
Valtakoski, Aku - In: Industrial marketing management : the international … 60 (2017), pp. 138-150
Persistent link: https://www.econbiz.de/10011672082
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Staying alive : coopetition and competitor oriented behaviour from a pre- to post COVID-19 pandemic era
Crick, James M.; Crick, Dave; Chaudhry, Shiv - In: Industrial marketing management : the international … 113 (2023), pp. 58-73
Persistent link: https://www.econbiz.de/10014433596
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Capabilities supporting digital servitization : a multi-actor perspective
Marcon, Érico; Marcon, Arthur; Ayala, Néstor Fabián; … - In: Industrial marketing management : the international … 103 (2022), pp. 97-116
Persistent link: https://www.econbiz.de/10013255686