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Negative consequences of deep relationships with suppliers : an exploratory study in Poland
Mitręga, Maciej; Zolkiewski, Judy - In: Industrial marketing management : the international … 41 (2012) 5, pp. 886-894
Persistent link: https://www.econbiz.de/10009656234
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Achieving accuracy, generalization-to-contexts, and complexity in theories of business-to-business decision processes
Woodside, Arch G.; Baxter, Roger - In: Industrial marketing management : the international … 42 (2013) 3, pp. 382-393
Persistent link: https://www.econbiz.de/10009766115
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Ethnographic Case Study (ECS) : abductive modeling of ethnography and improving the relevance in business marketing research
Visconti, Luca Massimiliano - In: Industrial marketing management : the international … 39 (2010) 1, pp. 25-39
Persistent link: https://www.econbiz.de/10003954470
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"Vertical cooperation" : the key account perspective
Lacoste, Sylvie - In: Industrial marketing management : the international … 41 (2012) 4, pp. 649-658
Persistent link: https://www.econbiz.de/10009583015
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How to design good experiments in marketing : types, examples, and methods
Viglia, Giampaolo; Zaefarian, Ghasem; Ulqinaku, Aulona - In: Industrial marketing management : the international … 98 (2021), pp. 193-206
Persistent link: https://www.econbiz.de/10013206354
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A contingent view of institutional environment, firm capability, and innovation performance of emerging multinational enterprises
Wu, Jie; Ma, Zhenzhong; Liu, Zhiyang; Lei, Chun Kwok - In: Industrial marketing management : the international … 82 (2019), pp. 148-157
Persistent link: https://www.econbiz.de/10012128015
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Performance feedback and supplier selection : a perspective from the behavioral theory of the firm
Yang, Zhi; Zhang, Hai; Xie, En - In: Industrial marketing management : the international … 63 (2017), pp. 105-115
Persistent link: https://www.econbiz.de/10011730130
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Ending-competence in business closure
Havila, Virpi; Medlin, Christopher J. - In: Industrial marketing management : the international … 41 (2012) 3, pp. 413-420
Persistent link: https://www.econbiz.de/10009546638
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The power of marketing within the firm : its contribution to business performance and the effect of power asymmetry
Auh, Seigyoung; Merlo, Omar - In: Industrial marketing management : the international … 41 (2012) 5, pp. 861-873
Persistent link: https://www.econbiz.de/10009656237
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Control mechanisms, idea transfer, and performance in sales organizations
Flaherty, Karen E.; Pappas, James M. - In: Industrial marketing management : the international … 41 (2012) 5, pp. 841-848
Persistent link: https://www.econbiz.de/10009656242