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Extending the conversation on market driving : an introduction to the special issue
Schweitzer, Fiona Maria; Malek, Stacey L.; Sarin, Shikhar - In: Industrial marketing management : the international … 115 (2023), pp. A1-A4
Persistent link: https://www.econbiz.de/10014454669
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Leveraging value in multi-stakeholder innovation networks : a process framework for value co-creation and capture
Reypens, Charlotte; Lievens, Annouk; Blazevic, Vera - In: Industrial marketing management : the international … 56 (2016), pp. 40-50
Persistent link: https://www.econbiz.de/10011531228
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Development of new B2B venture corporate brand identity : a narrative performance approach
Törmälä, Minna; Gyrd-Jones, Richard I. - In: Industrial marketing management : the international … 65 (2017), pp. 76-85
Persistent link: https://www.econbiz.de/10011774969
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The impact of post-merger integration on the customer-supplier relationship
Kato, Junichi; Schoenberg, Richard - In: Industrial marketing management : the international … 43 (2014) 2, pp. 335-345
Persistent link: https://www.econbiz.de/10010364516
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Franchising brand benefits : an integrative perspective
Ghantous, Nabil; Christodoulides, George - In: Industrial marketing management : the international … 91 (2020), pp. 442-454
Persistent link: https://www.econbiz.de/10012422299
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Does a green supply chain improve corporate reputation? : empirical evidence from European manufacturing sectors
Quintana García, Cristina; Benavides-Chicón, Carlos; … - In: Industrial marketing management : the international … 92 (2021), pp. 344-353
Persistent link: https://www.econbiz.de/10012491100
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Urban crowdsourcing : stakeholder selection and dynamic knowledge flows in high and low complexity projects
Steils, Nadia; Hanine, Salwa; Rochdane, Hanane; … - In: Industrial marketing management : the international … 94 (2021), pp. 164-173
Persistent link: https://www.econbiz.de/10012513149
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Driving sustainability in emerging markets : the leading role of multinationals
Elg, Ulf; Melén Hånell, Sara - In: Industrial marketing management : the international … 114 (2023), pp. 211-225
Persistent link: https://www.econbiz.de/10014433448
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Necessary engagement in stakeholder relationships for successful membership in industrial clusters
Mühlbacher, Hans; Einarsdóttir, Bryndís; Castello, … - In: Industrial marketing management : the international … 118 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014531680
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The timing of diverse external stakeholder involvement during interfirm open innovation : the effects on new product speed to market and product lifespan
Fisher, Gregory J.; John-Mariadoss, Babu; Kuzmich, Daniel; … - In: Industrial marketing management : the international … 117 (2024), pp. 386-401
Persistent link: https://www.econbiz.de/10014531392