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Role of absorptive capabilities in outsourcing the headquarters selling task in the United States
Unal, Belgin; Donthu, Naveen - In: Industrial marketing management : the international … 43 (2014) 6, pp. 1079-1084
Persistent link: https://www.econbiz.de/10010410580
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How buyer-seller relationship quality influences adaptation and innovation by foreign MNCs' subsidiaries
Chang, Man-ling; Cheng, Cheng-Feng; Wu, Wann-Yih - In: Industrial marketing management : the international … 41 (2012) 7, pp. 1047-1057
Persistent link: https://www.econbiz.de/10009683392
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Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika; Seppäla, Tomi; Gabrielsson, Peter - In: Industrial marketing management : the international … 54 (2016), pp. 141-153
Persistent link: https://www.econbiz.de/10011478750
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Alliance proactiveness and firm performance in an emerging economy
Yang, Wei; Meyer, Klaus - In: Industrial marketing management : the international … 82 (2019), pp. 226-237
Persistent link: https://www.econbiz.de/10012128065
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The role of cocreation and dynamic capabilities in service provision and performance : a configurational study
Wilden, Ralf; Gudergan, Siegfried; Akaka, M. A.; … - In: Industrial marketing management : the international … 78 (2019), pp. 43-57
Persistent link: https://www.econbiz.de/10012026097
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The effect of export marketing capabilities on export performance : moderating role of dysfunctional competition
Boso, Nathaniel; Adeola, Ogechi; Danso, Albert; … - In: Industrial marketing management : the international … 78 (2019), pp. 137-145
Persistent link: https://www.econbiz.de/10012026169
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Service guarantees as a base for positioning in B2B
McColl, Rod; Truong, Yann; La Rocca, Antonella - In: Industrial marketing management : the international … 81 (2019), pp. 78-86
Persistent link: https://www.econbiz.de/10012107685
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Capability-driven industrial firms : considering resources, capabilities, and competencies for marketing developments
Morgan, Robert; Miočević, Dario; Herhausen, Dennis - In: Industrial marketing management : the international … 83 (2019), pp. 1-7
Persistent link: https://www.econbiz.de/10012146603
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Complementarity versus substitutability of dynamic and operational capabilities in B2B firms : A configurational approach
Nagy, Gábor; Jaakkola, Matti; Koporcic, Nikolina - In: Industrial marketing management : the international … 83 (2019), pp. 42-58
Persistent link: https://www.econbiz.de/10012146608
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The effects of purchasing proactivity on value creation and supply risk reduction in sourcing projects : implications for marketers' capabilities
Poucke, Eline van; Matthyssens, Paul; Weele, Arjan J. van; … - In: Industrial marketing management : the international … 83 (2019), pp. 104-114
Persistent link: https://www.econbiz.de/10012146613