Narrow search
Showing 1 - 10 of 139
Cover Image
A process-based model of network capability development by a start-up firm
McGrath, Helen; Medlin, Christopher J.; O'Toole, Thomas - In: Industrial marketing management : the international … 80 (2019), pp. 214-227
Persistent link: https://www.econbiz.de/10012064436
Cover Image
B2B SME management of antecedents to the application of social media
Brink, Tove - In: Industrial marketing management : the international … 64 (2017), pp. 57-65
Persistent link: https://www.econbiz.de/10011738322
Cover Image
Product substitution in different weights and brands considering customer segmentation and panic buying behavior
Tsao, Yu-Chung; Raj, Praveen Vijaya Raj Pushpa; Yu, Vincent - In: Industrial marketing management : the international … 77 (2019), pp. 209-220
Persistent link: https://www.econbiz.de/10012004392
Cover Image
The process of evaluating business to business relationships facing dissolution : an SME owner manager perspective
Fleming, Deirdre; Lynch, Patrick; Kelliher, Felicity - In: Industrial marketing management : the international … 58 (2016), pp. 83-93
Persistent link: https://www.econbiz.de/10011549371
Cover Image
Environmental determinants of open innovation in Dubai SMEs
Pervan, Simon; Al-Ansaari, Yahya; Xu, Jun - In: Industrial marketing management : the international … 50 (2015), pp. 60-68
Persistent link: https://www.econbiz.de/10011411684
Cover Image
How social media applications affect B2B communication and improve business performance in SMEs
Wang, William Yu Chung; Pauleen, David J.; Tingting, Zhang - In: Industrial marketing management : the international … 54 (2016), pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
Cover Image
Supplier-customer engagement for collaborative innovation using video conferencing : a study of SMEs
Hardwick, Jialin; Anderson, Alistair R. - In: Industrial marketing management : the international … 80 (2019), pp. 43-57
Persistent link: https://www.econbiz.de/10012064325
Cover Image
A configurational analysis of network and knowledge variables explaining Born Globals' and late internationalizing SMEs' international performance
Hughes, Mathew; Cesinger, Beate; Cheng, Cheng-Feng; … - In: Industrial marketing management : the international … 80 (2019), pp. 172-187
Persistent link: https://www.econbiz.de/10012064419
Cover Image
The impact of SME internationalization on innovation : The mediating role of market and entrepreneurial orientation
Genc, Ebru; Dayan, Mumin; Genc, Omer Faruk - In: Industrial marketing management : the international … 82 (2019), pp. 253-264
Persistent link: https://www.econbiz.de/10012128079
Cover Image
Drivers and outcomes of relationship quality with professional service firms : an SME owner-manager perspective
Casidy, Riza; Nyadzayo, Munyaradzi - In: Industrial marketing management : the international … 78 (2019), pp. 27-42
Persistent link: https://www.econbiz.de/10012026090