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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of business information systems : IJBIS
257
Technological forecasting & social change : an international journal
205
SpringerLink / Bücher
203
International journal of production research
138
HMD : Praxis der Wirtschaftsinformatik
125
Journal of business research : JBR
122
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
116
Springer eBook Collection
94
Premier reference source
93
Journal of information & knowledge management : JIKM
91
Information systems and e-business management : ISeB
90
European journal of operational research : EJOR
85
Information systems management
84
Business process management journal
72
Management information systems : mis quarterly
71
International journal of enterprise information systems : an official publication of the Information Resources Management Association
70
Journal of decision systems
67
IEEE transactions on engineering management : EM
66
The journal of strategic information systems : incorporating International Information Systems
66
Journal of management information systems : JMIS
65
Tourism management : research, policies, practice
65
International journal of accounting information systems
64
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
58
Information systems research : ISR
56
Europäische Hochschulschriften / 5
55
Journal of retailing and consumer services
55
International journal of production economics
54
Decision support systems : DSS ; the international journal
52
Gabler Edition Wissenschaft
51
International journal of information technology and management : IJITM
51
International journal of networking and virtual organisations : IJNVO
51
Lecture notes in business information processing : LNBIP
49
Information technology and management
47
The journal of information systems : JIS ; a semiannual journal of the Information Systems Section of the American Accouting Association
46
International journal of forecasting
43
Management science : journal of the Institute for Operations Research and the Management Sciences
42
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
41
Informatica Economica
39
International journal of business intelligence research : IJBIR ; an official publication of the Information Resources Management Association
39
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1
What impacts customer experience for B2B enterprises on using AI-enabled chatbots? : insights from Big data analytics
Kushwaha, Amit Kumar
;
Kumar, Prashant
;
Kar, Arpan Kumar
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 207-221
Persistent link: https://www.econbiz.de/10013206362
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2
Linking big data analytical intelligence to customer relationship management performance
Zhang, Chubing
;
Wang, Xinchun
;
Cui, Annie Peng
;
Han, …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 483-494
Persistent link: https://www.econbiz.de/10012422312
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3
A big data driven framework for demand-driven forecasting with effects of marketing-mix variables
Kumar, Ajay
;
Shankar, Ravi
;
Aljohani, Naif Radi
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 493-507
Persistent link: https://www.econbiz.de/10012372710
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4
A multi-dimension framework for value creation through big data
Elia, Gianluca
;
Polimeno, Gloria
;
Solazzo, Gianluca
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 508-522
Persistent link: https://www.econbiz.de/10012372712
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5
A framework for big data analytics in commercial social networks : a case study on sentiment analysis and fake review detection for marketing decision-making
Kauffmann, Erick
;
Peral, Jesús
;
Gil, David
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 523-537
Persistent link: https://www.econbiz.de/10012372713
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6
Growth hacking : insights on data-driven decision-making from three firms
Troisi, Orlando
;
Maione, Gennaro
;
Grimaldi, Mara
;
Loia, …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 538-557
Persistent link: https://www.econbiz.de/10012372714
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7
Real-time big data processing for instantaneous marketing decisions : a problematization approach
Jabbar, Abdul
;
Akhtar, Pervaiz
;
Dani, Samir
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 558-569
Persistent link: https://www.econbiz.de/10012372716
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8
Achieving superior organizational performance via big data predictive analytics : a dynamic capability view
Gupta, Shivam
;
Drave, Vinayak A.
;
Dwivedi, Yogesh Kumar
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 581-592
Persistent link: https://www.econbiz.de/10012372721
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9
An empirical case study on Indian consumers' sentiment towards electric vehicles : a big data analytics approach
Jena, Rabindra
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 605-616
Persistent link: https://www.econbiz.de/10012372727
Saved in:
10
A multi-dimension framework for value creation through Big Data
Elia, Gianluca
;
Polimeno, Gloria
;
Solazzo, Gianluca
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 617-632
Persistent link: https://www.econbiz.de/10012372743
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