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Managing strategic system-building networks in emerging business fields : a case study of the Dutch smart grid sector
Planko, Julia; Chappin, Maryse M. H.; Cramer, Jacqueline M. - In: Industrial marketing management : the international … 67 (2017), pp. 37-51
Persistent link: https://www.econbiz.de/10011822015
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Why should I attend : the value of business networking events
Mitchell, Vincent-Wayne; Schlegelmilch, Bodo B.; Mone, … - In: Industrial marketing management : the international … 52 (2016), pp. 100-108
Persistent link: https://www.econbiz.de/10011447497
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Return on marketing investments in B2B customer relationships : a decision-making and optimization approach
Streukens, Sandra; Hoesel, Stan van; Ruyter, Ko de - In: Industrial marketing management : the international … 40 (2011) 1, pp. 149-161
Persistent link: https://www.econbiz.de/10008907880
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A holistic approach to market assessment for a manufacturing company in an emerging economy
Natarajarathinam, Malini; Nepal, Bimal - In: Industrial marketing management : the international … 41 (2012) 7, pp. 1142-1151
Persistent link: https://www.econbiz.de/10009683357
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Automating governance : blockchain delivered governance for business networks
Petersen, David - In: Industrial marketing management : the international … 102 (2022), pp. 177-189
Persistent link: https://www.econbiz.de/10013259052
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A sensemaking perspective on coopetition
Lundgren-Henriksson, Eva-Lena; Kock, Sören - In: Industrial marketing management : the international … 57 (2016), pp. 97-108
Persistent link: https://www.econbiz.de/10011548681
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Organizing and strategizing in changing networks : contributions to theory, methodology and management
Freytag, Per V.; Munksgaard, Kristin B.; Clarke, Ann … - In: Industrial marketing management : the international … 58 (2016), pp. 4-10
Persistent link: https://www.econbiz.de/10011549355
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Coopetition in a headwind - the interplay of sensemaking, sensegiving, and middle managerial emotional response in coopetitive strategic change development
Lundgren-Henriksson, Eva-Lena; Kock, Sören - In: Industrial marketing management : the international … 58 (2016), pp. 20-34
Persistent link: https://www.econbiz.de/10011549361
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Coopetition strategy as interrelated praxis and practices on multiple levels
Tidström, Annika; Rajala, Anni - In: Industrial marketing management : the international … 58 (2016), pp. 35-44
Persistent link: https://www.econbiz.de/10011549363
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Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika; Seppäla, Tomi; Gabrielsson, Peter - In: Industrial marketing management : the international … 54 (2016), pp. 141-153
Persistent link: https://www.econbiz.de/10011478750