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~isPartOf:"Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen"
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Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
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Kundenbindung bei elektronischen Geschäftsbeziehungen
Floh, Arne
- In:
Innovationen im sektoralen Marketing : Festschrift zum …
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(pp. 219-233)
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2005
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