Showing 1 - 10 of 65
Examines the consumer behaviours which result when an apparel product fails and the situations of seeking, receiving, and satisfaction with redress, in relation to the consumer′s intent to repurchase a brand and to revisit a store. Results indicate a definite relationship and have direct...
Persistent link: https://www.econbiz.de/10014803705
Aims to explore the behaviour and preferences of lower income populations when acquiring goods and services. Drawing on empirical evidence from several UK cities, this paper finds that, in the realm of goods acquisition, these consumers want new goods from formal retail outlets but, due to...
Persistent link: https://www.econbiz.de/10014802965
In consumer goods distribution, cooperative strategies are increasingly being used with respect to logistics and marketing within the context of efficient consumer response (ECR) between manufacturers and retailing organisations. In practice, with the aid of an explorative factor analysis four...
Persistent link: https://www.econbiz.de/10014803028
In this paper we analyze consumer demand for and acceptance of online food retailing using longitudinal data collected in three studies (1998, 1999, and 2001). Information reported is from online food shoppers in ten US markets. Comparisons of results from each of the three studies is presented...
Persistent link: https://www.econbiz.de/10014803036
Customers have unique requirements, aspirations and satisfaction levels. Some customers, though, are “similar”: they have common requirements for goods, services and ideas. If these customers′ eeds can be clearly identified and those with similar needs grouped in quantities of sufficient...
Persistent link: https://www.econbiz.de/10014803685
Predicts a major increase in electronic home shopping, via the television and the Internet, over the next ten years. Discusses the economics of selling via the Internet and compares the advantages and disadvantages of online and TV shopping. Looks at the advances made in the USA, and addresses...
Persistent link: https://www.econbiz.de/10014803851
Retailing business is greatly affected by the patronage behavioral orientations of shoppers. Understanding these orientations can assist retailers in developing appropriate marketing strategies toward meeting the needs and wants of consumers. One important factor explaining consumer behavioral...
Persistent link: https://www.econbiz.de/10014803918
Previous situational influence research has focused primarily on consumption/usage behavior leaving many unanswered questions with respect to the nature of this influence on shopping/purchase behavior. The present study, in an application of Magnusson’s interactionist framework, investigates...
Persistent link: https://www.econbiz.de/10014803919
The last two to three years have seen rapid developments in green consumerism. Collects and analyses published material; identifies the green developments, issues, and the implications for business; and generates qualitative primary research data, on which to base conclusions and...
Persistent link: https://www.econbiz.de/10014803976
Focuses upon shopping centre developments through joint venture enterprises. By adapting the process proposed by Churchill to develop measures of marketing constructs, an instrument to assess perceived attractiveness of joint venture shopping centres in China is formulated. The proposed...
Persistent link: https://www.econbiz.de/10014802970