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A unifying differential game of advertising and promotions
Benchekroun, Hassan - In: International game theory review 9 (2007) 2, pp. 183-197
Persistent link: https://www.econbiz.de/10003522909
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Shelf-space allocation and advertising decisions in the marketing channel : a differential game approach
Martín Herrán, Guiomar; Taboubi, Sihem - In: International game theory review 7 (2005) 3, pp. 313-330
Persistent link: https://www.econbiz.de/10003192678
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Dynamic online and offline channel pricing for heterogeneous customers in virtual acceptance
Fruchter, Gila E.; Tapiero, Charles S. - In: International game theory review 7 (2005) 2, pp. 135-150
Persistent link: https://www.econbiz.de/10002980342
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Game theoretic modeling of horizontal supply chain coopetition among growers
Arthanari, Tiru; Carfì, David; Musolino, Francesco - In: International game theory review 17 (2015) 2, pp. 1-22
Persistent link: https://www.econbiz.de/10010528399
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Transshipments in hazardous environments : cooperative versus noncooperate quality control game
Kogan, Konstantin; Sherill-Rofe, Dana - In: International game theory review 15 (2013) 1, pp. 1-27
Persistent link: https://www.econbiz.de/10009793168
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Game-theoretik analysis of green supply chain under cost-sharing contract with fairness concerns
Sharma, Abhishek; Jain, Deepika - In: International game theory review 23 (2021) 2, pp. 1-32
Persistent link: https://www.econbiz.de/10012649644
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A dynamic game of operations and marketing management in a supply chain
El Ouardighi, Fouad; Jørgensen, Steffen; Pasin, Federico - In: International game theory review 10 (2008) 4, pp. 373-397
Persistent link: https://www.econbiz.de/10003866379
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Impact of retailer competition on manufacturer's decisions and profits at equilibrium
Hotkar, Parshuram S.; Mohan, Usha - In: International game theory review 15 (2013) 4, pp. 1-16
Persistent link: https://www.econbiz.de/10010255126
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Advertising decisions in a vertical distribution channel
Viscolani, Bruno - In: International game theory review 11 (2009) 3, pp. 273-284
Persistent link: https://www.econbiz.de/10008858432
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Effectiveness of coop advertising programs in competitive distribution channels
Karray, Salma; Zaccour, Georges - In: International game theory review 9 (2007) 2, pp. 151-167
Persistent link: https://www.econbiz.de/10003522877