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Need for uniqueness as antecedents to purchase behaviour amongst Indian youth
Khare, Arpita; Handa, Meenakshi - In: International journal of business and globalisation : IJBG 6 (2011) 1, pp. 15-29
Persistent link: https://www.econbiz.de/10008908258
Cover Image
Need for uniqueness as antecedents to purchase behaviour amongst Indian youth
Khare, Arpita; Handa, Meenakshi - In: International journal of business and globalisation : IJBG 6 (2011) 1, pp. 15-29
Persistent link: https://www.econbiz.de/10009883322