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A study of Indian automotive vendors using cluster analysis
Bhardwaj, Arvind; Sharma, S. K.; Sushil - In: International journal of business and globalisation : IJBG 3 (2009) 2, pp. 146-157
Persistent link: https://www.econbiz.de/10003836390
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Global brand's strategies for Ethical Brand Positioning in cross-cultural environment: an Indian context
Sagar, Mahim; Singh, Deepali; Agrawal, D. P. - In: International journal of business and globalisation : IJBG 3 (2009) 4, pp. 374-400
Persistent link: https://www.econbiz.de/10003861910
Cover Image
Global brand's strategies for Ethical Brand Positioning in cross-cultural environment: an Indian context
Sagar, Mahim; Singh, Deepali; Agrawal, D. P. - In: International journal of business and globalisation : IJBG 3 (2009) 4, pp. 374-400
Persistent link: https://www.econbiz.de/10009883258
Cover Image
A study of Indian automotive vendors using cluster analysis
Bhardwaj, Arvind; Sharma, S. K.; Sushil - In: International journal of business and globalisation : IJBG 3 (2009) 2, pp. 146-157
Persistent link: https://www.econbiz.de/10009883244