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Study of e-services quality and customer loyalty : a moderated mediation model of perceived switching cost and e-satisfaction
Deepika; Singh, Shashank Vikram Pratap; Sumanjeet Singh; … - In: International journal of business information systems : … 43 (2023) 4, pp. 528-541
Persistent link: https://www.econbiz.de/10014336896
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Special issue: Marketing in the e-channel
Kannan, P. K. (contributor) - 2000
Persistent link: https://www.econbiz.de/10001689478
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Estimation of customer retention for Indian mobile telecommunicatio sector
Reddy, M. Ravindar; Ganesh, Srikanth; Rahul, T.; Mann, … - In: International journal of business information systems : … 16 (2014) 3, pp. 233-246
Persistent link: https://www.econbiz.de/10010478211
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Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.; Shock, James R.; Beaves, Robert - In: International journal of business information systems : … 30 (2019) 2, pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
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Wholesale pricing or agency pricing on online retail platforms : the effects of customer loyalty
Chen, Lin; Nan, Guofang; Li, Minqiang - In: International journal of electronic commerce : IJEC 22 (2018) 4, pp. 576-608
Persistent link: https://www.econbiz.de/10011932699
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Relationship between customer loyalty and service failure, service recovery and switching costs in online retailing
Kamble, Aakash Ashok; Walvekar, Shubhangi - In: International journal of business information systems : … 32 (2019) 1, pp. 56-72
Persistent link: https://www.econbiz.de/10012154594
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Social media marketing impact on the purchase intention of millennials
Pandey, Ashutosh; Sahu, Rajendra; Dash, Manoj Kumar - In: International journal of business information systems : … 28 (2018) 2, pp. 147-162
Persistent link: https://www.econbiz.de/10011882760
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Segmentation of retail customers based on cluster analysis in building successful CRM
Gupta, Gaurav; Aggarwal, Himanshu; Rani, Rinkle - In: International journal of business information systems : … 23 (2016) 2, pp. 212-228
Persistent link: https://www.econbiz.de/10011636722
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ESports : a new era of spectator games from a consumer's viewpoint
Smith, Alan D.; Smith-Ditizio, Amber A. - In: International journal of business information systems : … 36 (2021) 3, pp. 406-431
Persistent link: https://www.econbiz.de/10012506916
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A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers
Piyathasanan, Bhuminan; Mathies, Christine; Wetzels, Martin - In: International journal of electronic commerce : IJEC 19 (2014/2015) 2, pp. 126-158
Persistent link: https://www.econbiz.de/10011433898