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~isPartOf:"International journal of business information systems : IJBIS"
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Internet marketing
49
Online-Marketing
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Consumer behaviour
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Social Web
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Bunker, Matthew P.
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International journal of business information systems : IJBIS
Journal of business research : JBR
353
International journal of internet marketing and advertising : IJIMA
228
Journal of retailing and consumer services
217
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
144
SpringerLink / Bücher
143
Journal of marketing communications
125
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
125
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
121
International journal of advertising : the review of marketing communications
121
Journal of advertising research
119
International journal of electronic marketing and retailing : IJEMR
112
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
110
Journal of internet commerce
106
International journal of hospitality management
104
Tourism management : research, policies, practice
103
Springer eBook Collection
97
Information systems research : ISR
93
Management science : journal of the Institute for Operations Research and the Management Sciences
86
Electronic commerce research
84
Technological forecasting & social change : an international journal
82
Journal of promotion management : innovations in planning and applied research
80
Industrial marketing management : the international journal for industrial and high-tech firms
76
Journal of travel and tourism marketing
73
Journal of management information systems : JMIS
70
Cogent business & management
67
International journal of advertising : the quarterly review of marketing communications
67
International journal of e-business research : an official publication of the Information Resources Management Association
66
International journal of technology marketing : IJTMkt
66
Journal of electronic commerce research : JECR
65
Journal of hospitality marketing & management
65
Psychology & marketing
64
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
63
International journal of electronic commerce : IJEC
62
Marketing intelligence & planning
62
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
61
Business horizons
59
Journal of promotion management : JPM
58
The journal of product & brand management
56
Journal of marketing
53
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ECONIS (ZBW)
81
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1
"From information to interaction" :
website
and social media usage and trends in top Indian higher education institutions
Tripathi, Rakhi
- In:
International journal of business information systems : …
29
(
2018
)
2
,
pp. 139-154
Persistent link: https://www.econbiz.de/10011980216
Saved in:
2
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
Saved in:
3
Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Dashti, Mehdi
;
Sanayei, Ali
;
Dolatabadi, Hossein Rezaei
; …
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 177-202
Persistent link: https://www.econbiz.de/10012037771
Saved in:
4
Evaluation of Indian universities' websites in terms of information quality : differences in the perspectives of end users segments based on their socio-demographic characteristics
Singla, Bhim Sain
;
Aggarwal, Himanshu
- In:
International journal of business information systems : …
27
(
2018
)
2
,
pp. 135-176
Persistent link: https://www.econbiz.de/10011849274
Saved in:
5
Analysing private universities' websites in Egypt using search engine optimisation tools
Elbadrawy, Rehaballah
;
Abd El Halim, Hend
- In:
International journal of business information systems : …
41
(
2022
)
2
,
pp. 224-235
Persistent link: https://www.econbiz.de/10013460304
Saved in:
6
Internet marketing for sustainable development and rural tourism
Andreopoulou, Zacharoula
;
Tsekouropoulos, Georgios
; …
- In:
International journal of business information systems : …
16
(
2014
)
4
,
pp. 446-461
Persistent link: https://www.econbiz.de/10010478663
Saved in:
7
Examining beliefs, values and attitudes towards social media advertisements : results from India
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of business information systems : …
20
(
2015
)
4
,
pp. 427-454
Persistent link: https://www.econbiz.de/10011448122
Saved in:
8
Determinants of the success of online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of business information systems : …
37
(
2021
)
2
,
pp. 246-262
Persistent link: https://www.econbiz.de/10012596507
Saved in:
9
A business model for mobile commerce applications using multimedia messaging service
Samanta, Swadesh Kumar
;
Woods, John
;
Ghanbari, Mohammed
- In:
International journal of business information systems : …
5
(
2010
)
4
,
pp. 418-439
Persistent link: https://www.econbiz.de/10003991148
Saved in:
10
Optimising e-marketing criteria for customer communication in food and drink sector in Greece
Tsekouropoulos, G.
;
Andreopoulou, Z.
;
Seretakis, A.
; …
- In:
International journal of business information systems : …
9
(
2012
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10009487405
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