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~isPartOf:"International journal of consumer studies"
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Consumer behaviour
54
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Emotion
31
Brand
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Markenartikel
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Vieira, Kelmara Mendes
2
Abraham, Mathew
1
Aitken, Robert
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Ali, Ayaz
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Amorim, Inês Pessoa de
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International journal of consumer studies
Journal of business research : JBR
541
Journal of retailing and consumer services
328
The journal of brand management : an international journal
310
The journal of product & brand management
224
International journal of hospitality management
213
Psychology & marketing
161
SpringerLink / Bücher
117
European journal of marketing : EJM
112
Journal of consumer research : JCR ; an interdisciplinary bimonthly
112
Journal of business ethics : JOBE
109
Tourism management : research, policies, practice
106
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
91
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
88
Marketing letters : a journal of research in marketing
77
Asia Pacific journal of marketing and logistics
74
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
74
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
72
Journal of marketing management : MM
68
Journal of travel and tourism marketing
68
International journal of contemporary hospitality management
66
Journal of marketing
66
Journal of marketing communications
66
Journal of economic psychology : research in economic psychology and behavioral economics
65
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
65
Journal of advertising research
64
Journal of hospitality marketing & management
63
Journal of marketing research : JMR
63
Academy of Management journal : AMJ
62
NBER working paper series
62
The service industries journal
61
Cogent business & management
60
The journal of consumer marketing
57
Journal of business and psychology
55
Industrial marketing management : the international journal for industrial and high-tech firms
53
Journal of strategic marketing
53
European journal of marketing
52
Journal of the Academy of Marketing Science
52
Marketing intelligence & planning
51
The journal of services marketing
51
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ECONIS (ZBW)
57
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1
Antecedents and consequences of
brand
attachment : a literature review and research agenda
Hemsley-Brown, Jane
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 611-628
Persistent link: https://www.econbiz.de/10014250599
Saved in:
2
Exploring masstige brands' antecedents and outcomes
Rodrigues, Paula Cristina Lopes
;
Sousa, Ana
; …
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014465439
Saved in:
3
Impact of advertising puffery on purchase intention and
brand
loyalty of young adults
Punjani, Krunal K.
;
Ravi Kumar, V. V.
;
Mahadevan, Kala
- In:
International journal of consumer studies
48
(
2024
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014531730
Saved in:
4
You ruined our
love
story, but I just cannot hate you : a moderation-mediation analysis of past experienced
brand
love
and
brand
hate
Brandão, Amélia Maria Pinto da Cunha
;
Ribeiro, Bruno
; …
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 1126-1138
Persistent link: https://www.econbiz.de/10014250713
Saved in:
5
Brand
hate : a systematic literature review and future research agenda
Yadav, Abhishek
;
Chakrabarti, Somnath
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1992-2019
Persistent link: https://www.econbiz.de/10013412022
Saved in:
6
Proposal and validation of a financial protection perception
scale
Vieira, Kelmara Mendes
;
Brasil, Camila Viana
;
Bressan, …
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 723-735
Persistent link: https://www.econbiz.de/10014250611
Saved in:
7
PUBLICSERV : Quality assessment
scale
for public services
Vieira, Kelmara Mendes
;
Ravanello, Renata Pase
- In:
International journal of consumer studies
48
(
2024
)
4
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014576028
Saved in:
8
The relationship between electronic word of mouth and
brand
: a systematic review and future research agenda
Maru, Chahat
;
Tata, Sai Vijay
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014465990
Saved in:
9
The development of
brand
awareness in young children : how do young children recognize brands?
Arnas, Yaşare Aktaş
;
Taş, Işıl
;
Oğul, Irem Gürgah
- In:
International journal of consumer studies
40
(
2016
)
5
,
pp. 536-542
Persistent link: https://www.econbiz.de/10011620027
Saved in:
10
Advertising's impact on pre-schoolers'
brand
knowledge and materialism
Watkins, Leah
;
Aitken, Robert
;
Robertson, Kirsten
; …
- In:
International journal of consumer studies
40
(
2016
)
5
,
pp. 583-591
Persistent link: https://www.econbiz.de/10011620097
Saved in:
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