Showing 1 - 10 of 37
Persistent link: https://www.econbiz.de/10003698883
Persistent link: https://www.econbiz.de/10003505761
Persistent link: https://www.econbiz.de/10009767382
Persistent link: https://www.econbiz.de/10008758875
Persistent link: https://www.econbiz.de/10011497353
Persistent link: https://www.econbiz.de/10010391418
Persistent link: https://www.econbiz.de/10010391423
This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors...
Persistent link: https://www.econbiz.de/10012396166
This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of...
Persistent link: https://www.econbiz.de/10012396634
This book explores the intricate connection between the Single Market, characterized by the freedom of movement of goods, services, capital and labor within and across Europe, and the Digital Single Market, the virtual space that promotes freedom of movement of information and data. Both a...
Persistent link: https://www.econbiz.de/10012397754