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~isPartOf:"International journal of electronic customer relationship management : IJECRM"
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International journal of electronic customer relationship management : IJECRM
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The effect of social media communication on brand equity through Facebook : evidence from CGV Cinemas, Vietnam
Tran Trung Vinh
;
Tran Thi Kim Phuong
;
Vo Thi Quynh Nga
; …
- In:
International journal of electronic customer …
12
(
2019
)
2
,
pp. 143-166
Persistent link: https://www.econbiz.de/10012253359
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