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~isPartOf:"International journal of event and festival management"
~isPartOf:"Marketing accountability for marketing and non-marketing outcomes"
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Consumer behaviour
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International journal of event and festival management
Marketing accountability for marketing and non-marketing outcomes
Journal of business research : JBR
1,966
Journal of retailing and consumer services
1,928
International journal of consumer studies
754
International journal of hospitality management
725
Psychology & marketing
651
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
Asia Pacific journal of marketing and logistics
390
The journal of product & brand management
387
The journal of brand management : an international journal
350
European journal of marketing : EJM
347
Journal of marketing research : JMR
343
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
339
Management science : journal of the Institute for Operations Research and the Management Sciences
332
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Journal of marketing management : MM
301
Journal of retailing
301
Tourism management : research, policies, practice
301
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
300
Journal of marketing communications
299
Cogent business & management
298
Marketing letters : a journal of research in marketing
291
The international review of retail, distribution and consumer research
291
International journal of retail & distribution management
288
Journal of marketing
288
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
282
Journal of fashion marketing and management
281
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
274
Journal of consumer behaviour : an international research review
273
Marketing intelligence & planning
273
International journal of contemporary hospitality management
262
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
257
Journal of economic psychology : research in economic psychology and behavioral economics
253
Young consumers : insight and ideas for responsible marketers
253
Journal of hospitality marketing & management
245
Food policy : economics planning and politics of food and agriculture
239
Journal of food products marketing
231
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ECONIS (ZBW)
28
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1
Service performance quality evaluation and satisfaction in a USA wine festivalscape : buying behavioural effects
Bruwer, Johan
;
Kelley, Kathleen
- In:
International journal of event and festival management
6
(
2015
)
1
,
pp. 18-38
Persistent link: https://www.econbiz.de/10011298053
Saved in:
2
Examining antecedents of residents' support for the European Capital of Culture project : event's sustainability perception, emotional solidarity, community attachment and brand tr...
Šagovnović, Ivana
;
Pivac, Tatjana
;
Kovačić, Sanja
- In:
International journal of event and festival management
13
(
2022
)
2
,
pp. 182-202
Persistent link: https://www.econbiz.de/10013284853
Saved in:
3
Familiarity, involvement, satisfaction and behavioral intentions : the case of an African-American cultural festival
Rivera, Manuel
;
Shapoval, Valeriya
;
Semrad, Kelly
; …
- In:
International journal of event and festival management
13
(
2022
)
3
,
pp. 267-286
Persistent link: https://www.econbiz.de/10013284867
Saved in:
4
A 3E typology of visitors at an electronic dance music festival
Kruger, Martinette
;
Saayman, Melville
- In:
International journal of event and festival management
7
(
2016
)
3
,
pp. 219-236
Persistent link: https://www.econbiz.de/10011630089
Saved in:
5
Evaluating the brand image of a rock festival using positive critical incidents
Kinnunen, Maarit
;
Uhmavaara, Kerttu
;
Jääskeläinen, Maiju
- In:
International journal of event and festival management
8
(
2017
)
2
,
pp. 186-203
Persistent link: https://www.econbiz.de/10011721606
Saved in:
6
Segmenting beyond behavioural intentions : fine tuning music festival visitors' music appreciation
Kruger, Martinette
;
Saayman, Melville
- In:
International journal of event and festival management
8
(
2017
)
2
,
pp. 204-223
Persistent link: https://www.econbiz.de/10011721755
Saved in:
7
Understanding the audience : Purbeck Folk Festival
Pilcher, Danielle Robyn
;
Eade, Nick
- In:
International journal of event and festival management
7
(
2016
)
1
,
pp. 21-49
Persistent link: https://www.econbiz.de/10011578750
Saved in:
8
Socialization or genre appreciation : the motives of music festival participants
Vinnicombe, Thea
;
Sou, Pek U. Joey
- In:
International journal of event and festival management
8
(
2017
)
3
,
pp. 274-291
Persistent link: https://www.econbiz.de/10011803860
Saved in:
9
Event quality and loyalty among runners with different running involvement levels : the case of "The Alexander the Great" International Marathon
Alexandris, Kostantinos
;
Theodarakis, Nicholas
; …
- In:
International journal of event and festival management
8
(
2017
)
3
,
pp. 292-307
Persistent link: https://www.econbiz.de/10011804346
Saved in:
10
Segmentation of the spectators attending a festival based on musical preferences
Pérez-Cálvez, Jesús Claudio
;
Lopez-Guzman, Tomas
; …
- In:
International journal of event and festival management
8
(
2017
)
3
,
pp. 346-360
Persistent link: https://www.econbiz.de/10011804439
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