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The effects of likability of Korean celebrities, dramas, and music on preferences for Korean restaurants : a mediating effect of a country image of Korea
Lee, Bumjun; Ham, Sunny; Kim, Donghoon - In: International journal of hospitality management 46 (2015), pp. 200-212
Persistent link: https://www.econbiz.de/10011301964
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Internationalization of US multinational hotel companies : expansion to Asia versus Europe
Lee, Seoki - In: International journal of hospitality management 27 (2008) 4, pp. 657-664
Persistent link: https://www.econbiz.de/10003860335
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It affects, it affects not : a quasi-experiment on the transfer effect of co-branding on consumer-based brand equity of hospitality products
Tasci, Asli D. A.; Guillet, Basak Denizci - In: International journal of hospitality management 30 (2011) 4, pp. 774-782
Persistent link: https://www.econbiz.de/10009242184
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Firm growth patterns : examining the associations with firm size and internationalization
Park, Kwangmin; Jang, Soocheong - In: International journal of hospitality management 29 (2010) 3, pp. 368-377
Persistent link: https://www.econbiz.de/10003983057
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Impact of brand recognition and brand reputation on firm performance : US-based multinational restaurant companies' perspective
Koh, Yoon; Lee, Seoki; Boo, Soyoung - In: International journal of hospitality management 28 (2009) 4, pp. 620-630
Persistent link: https://www.econbiz.de/10003875880
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Examining the determinants of hotel chain expansion through international franchising
Alon, Ilan; Ni, Liqiang; Wang, Youcheng - In: International journal of hospitality management 31 (2012) 2, pp. 379-386
Persistent link: https://www.econbiz.de/10009503307
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Determinants of degree of internationalization for US restaurant firms
Sun, Kyung-a; Lee, Seoki - In: International journal of hospitality management 33 (2013), pp. 465-474
Persistent link: https://www.econbiz.de/10009746328
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Internationalization and exposure to foreign currency risk : an examination of lodging firms
Lee, Seul Ki; Jang, Soocheong - In: International journal of hospitality management 29 (2010) 4, pp. 701-710
Persistent link: https://www.econbiz.de/10008758171
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International expansion of US full-service restaurants : positive and increasing effects on financial performance
Rhou, Yinyoung; Koh, Yoon - In: International journal of hospitality management 39 (2014), pp. 41-49
Persistent link: https://www.econbiz.de/10010389436
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The relationship between board diversity and firm performance in the lodging industry : the moderating role of internationalization
Song, Hyoung Ju; Yoon, Yu Na; Kang, Kyung Ho - In: International journal of hospitality management 86 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012241511