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~isPartOf:"International journal of industrial organization"
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Advertising
53
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Theorie
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13
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International journal of industrial organization
NBER working paper series
352
Working paper / National Bureau of Economic Research, Inc.
323
NBER Working Paper
312
Journal of advertising research
258
International journal of advertising : the review of marketing communications
243
Journal of business research : JBR
214
International journal of advertising : the quarterly review of marketing communications
199
Journal of advertising
188
Journal of advertising : official publication of the American Academy of Advertising
178
Journal of marketing communications
166
Marketing science
121
Journal of health economics
111
Applied economics
109
Discussion paper / Centre for Economic Policy Research
100
Discussion paper series / IZA
98
Management science : journal of the Institute for Operations Research and the Management Sciences
90
Journal of promotion management : JPM
89
The American economic review
85
Journal of retailing and consumer services
84
Journal of marketing
83
European journal of marketing : EJM
81
SpringerLink / Bücher
80
Journal of historical research in marketing
74
European journal of operational research : EJOR
73
Journal of marketing research : JMR
73
IZA Discussion Paper
72
Journal of promotion management : innovations in planning and applied research
70
Psychology & marketing
70
Economics letters
69
Health economics
69
Journal of current issues and research in advertising : JCIRA
67
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
65
Health marketing quarterly
64
International journal of internet marketing and advertising : IJIMA
63
Jahrbuch der Absatz- und Verbrauchsforschung
63
The review of economics and statistics
62
World Bank E-Library Archive
62
CESifo working papers
61
Journal of current issues and research in advertising
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ECONIS (ZBW)
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1
What is a good reputation? : career concerns with heterogeneous audiences
Bar-Isaac, Heski
;
Deb, Joyee
- In:
International journal of industrial organization
34
(
2014
),
pp. 44-50
Persistent link: https://www.econbiz.de/10011292597
Saved in:
2
Evidence on preferences and subjective beliefs of risk takers : the case of smokers
Khwaja, Ahmed
;
Sloan, Frank A.
;
Salm, Martin
- In:
International journal of industrial organization
24
(
2006
)
4
,
pp. 667-682
Persistent link: https://www.econbiz.de/10003336192
Saved in:
3
Learning about individual risk and the decision to smoke
Khwaja, Ahmed
;
Sloan, Frank A.
;
Chung, Sukyung
- In:
International journal of industrial organization
24
(
2006
)
4
,
pp. 683-699
Persistent link: https://www.econbiz.de/10003336193
Saved in:
4
Does advertising mislead consumers to buy low-quality products?
Mizuno, Makoto
- In:
International journal of industrial organization
8
(
1990
)
4
,
pp. 545-558
Persistent link: https://www.econbiz.de/10001104056
Saved in:
5
Advertising and industrial location
Hwang, Hong
- In:
International journal of industrial organization
6
(
1988
)
2
,
pp. 223-231
Persistent link: https://www.econbiz.de/10001067117
Saved in:
6
Competition in a duopoly with sticky price and advertising
Piga, Claudio A.
- In:
International journal of industrial organization
18
(
2000
)
4
,
pp. 595-614
Persistent link: https://www.econbiz.de/10001485460
Saved in:
7
Quality uncertainty and informative advertising
Moraga-González, José Luis
- In:
International journal of industrial organization
18
(
2000
)
4
,
pp. 615-640
Persistent link: https://www.econbiz.de/10001485462
Saved in:
8
Incumbent firms ́response to entry : price, advertising, and new product introduction
Thomas, Louis A.
- In:
International journal of industrial organization
17
(
1999
)
4
,
pp. 527-555
Persistent link: https://www.econbiz.de/10001382166
Saved in:
9
Persuasive advertising in Hotellingś model of product differentiation
Bloch, Francis
;
Manceau, Delphine
- In:
International journal of industrial organization
17
(
1999
)
4
,
pp. 557-574
Persistent link: https://www.econbiz.de/10001387115
Saved in:
10
Retail featuring as a strategic entry or mobility barrier in manufacturing
Nelson, Philip B.
- In:
International journal of industrial organization
9
(
1991
)
4
,
pp. 533-544
Persistent link: https://www.econbiz.de/10001115692
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