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~isPartOf:"International journal of industrial organization"
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Advertising
54
Werbung
53
Theorie
41
Theory
41
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11
Pricing strategy
11
Market segmentation
10
Marktsegmentierung
10
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9
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Anderson, Simon P.
2
Bettas, Nikolaos
2
Fluet, Claude
2
Kind, Hans Jarle
2
Moraga-González, José Luis
2
Albæk, Svend
1
Bagwell, Kyle
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International journal of industrial organization
European Journal of Marketing
222
Journal of advertising research
213
International journal of advertising : the review of marketing communications
210
Journal of Consumer Marketing
207
Journal of business research : JBR
201
International journal of advertising : the quarterly review of marketing communications
187
Journal of advertising
177
Journal of advertising : official publication of the American Academy of Advertising
170
Journal of marketing communications
154
Journal of retailing and consumer services
109
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
95
NBER working paper series
93
Young Consumers
93
Marketing Intelligence & Planning
92
SpringerLink / Bücher
90
International Marketing Review
89
Journal of promotion management : JPM
89
Management science : journal of the Institute for Operations Research and the Management Sciences
88
European journal of operational research : EJOR
85
Marketing Science
78
European journal of marketing : EJM
75
Working paper / National Bureau of Economic Research, Inc.
74
Journal of historical research in marketing
73
NBER Working Paper
72
Strategic Direction
72
Journal of Product & Brand Management
68
Journal of Services Marketing
68
Psychology & marketing
66
Journal of promotion management : innovations in planning and applied research
65
MPRA Paper
62
CESifo working papers
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Health marketing quarterly
57
International journal of internet marketing and advertising : IJIMA
56
Journal of marketing research : JMR
56
Journal of marketing
53
Europäische Hochschulschriften / 5
52
Discussion paper / Centre for Economic Policy Research
51
Journal of current issues and research in advertising : JCIRA
51
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ECONIS (ZBW)
62
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1
Segmentation,
advertising
and prices
Galeotti, Andrea
;
Moraga-González, José Luis
- In:
International journal of industrial organization
26
(
2008
)
5
,
pp. 1106-1119
Persistent link: https://www.econbiz.de/10003763950
Saved in:
2
Strategic segmentation of a market
Roy, Santanu
- In:
International journal of industrial organization
18
(
2000
)
8
,
pp. 1279-1290
Persistent link: https://www.econbiz.de/10001527334
Saved in:
3
Local network externalities and market segmentation
Banerji, A.
;
Dutta, Bhaskar
- In:
International journal of industrial organization
27
(
2009
)
5
,
pp. 605-614
Persistent link: https://www.econbiz.de/10003897360
Saved in:
4
Market segmentation and collusive behavior
Liu, Qihong
;
Serfes, Konstantinos
- In:
International journal of industrial organization
25
(
2007
)
2
,
pp. 355-378
Persistent link: https://www.econbiz.de/10003437512
Saved in:
5
Customer-class pricing, parallel trade and the optimal number of market segments
Braouezec, Yann
- In:
International journal of industrial organization
30
(
2012
)
6
,
pp. 605-614
Persistent link: https://www.econbiz.de/10009699669
Saved in:
6
On two-part tariff competition in a homogeneous product duopoly
Griva, Krina
;
Bettas, Nikolaos
- In:
International journal of industrial organization
41
(
2015
),
pp. 30-41
Persistent link: https://www.econbiz.de/10011487481
Saved in:
7
An experiment on spatial price competition
Orzen, Henrik
;
Sefton, Martin
- In:
International journal of industrial organization
26
(
2008
)
3
,
pp. 716-729
Persistent link: https://www.econbiz.de/10003724227
Saved in:
8
Generic entry, price competition and market segmentation in the prescription drug market
Regan, Tracy L.
- In:
International journal of industrial organization
26
(
2008
)
4
,
pp. 930-948
Persistent link: https://www.econbiz.de/10003724453
Saved in:
9
Market segmentation on dating platforms
Gal-Or, Esther
- In:
International journal of industrial organization
68
(
2020
),
pp. 1-18
Persistent link: https://www.econbiz.de/10012581693
Saved in:
10
Vertical integration and product differentiation
Zanchettin, Piercarlo
;
Mukherjee, Arijit
- In:
International journal of industrial organization
55
(
2017
),
pp. 25-57
Persistent link: https://www.econbiz.de/10011804795
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