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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Marktforschung"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie"
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Marktforschung
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Kayande, Ujwal
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Lehmann, Donald R.
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Roberts, John H.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
8
Journal of marketing research : JMR
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of forecasting
6
International journal of market research
5
Journal of marketing management : MM
5
Journal of business-to-business marketing
4
Journal of marketing
4
Journal of the Academy of Marketing Science
4
Marketing intelligence & planning
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of wine business research : IJWBR
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of business economics : JBE
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Marketing theory
3
AMS review : official publication of the Academy of Marketing Science
2
Electronic markets : the international journal on networked business
2
Information systems and e-business management : ISeB
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of financial services marketing : JFSM
2
Journal of historical research in marketing
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing research
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing and consumer services
2
Marketing : ZFP ; journal of research and management
2
OR spectrum : quantitative approaches in management
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Psychology & marketing
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Review of marketing research
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Schmalenbach business review : sbr
2
Acta oeconomica : periodical of the Hungarian Academy of Sciences
1
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
1
Asia Pacific journal of marketing and logistics
1
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Berichte über Landwirtschaft : Zeitschrift für Agrarpolitik und Landwirtschaft
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ECONIS (ZBW)
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1
Is more always better? : an investigation into the relationship between
marketing
influence and managers' market intelligence dissemination
Hattula, Johannes D.
;
Schmitz, Christian
;
Schmidt, Martin
; …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
2
,
pp. 179-186
Persistent link: https://www.econbiz.de/10011337505
Saved in:
2
Does competitive entry structurally change key
marketing
metrics?
Kornelis, Marcel
;
Dekimpe, Marnik G.
;
Leeflang, Peter
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
3
,
pp. 173-182
Persistent link: https://www.econbiz.de/10003809032
Saved in:
3
From academic research to
marketing
practice : some further thoughts
Roberts, John H.
;
Kayande, Ujwal
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 144-146
Persistent link: https://www.econbiz.de/10010400716
Saved in:
4
Commentary on "From academic research to
marketing
practice : exploring the
marketing
science value chain"
Lehmann, Donald R.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 141
Persistent link: https://www.econbiz.de/10010400722
Saved in:
5
A retrospective review of the first 35 years of the International Journal of Research in
Marketing
Donthu, Naveen
;
Reinartz, Werner J.
;
Kumar, Satish
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 232-269
Persistent link: https://www.econbiz.de/10012506528
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