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~isPartOf:"International journal of revenue management : IJRM"
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International journal of revenue management : IJRM
European Journal of Marketing
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European journal of marketing : EJM
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Marketing Intelligence & Planning
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International review of entrepreneurship : IRE
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International Journal of Revenue Management
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International journal of advertising : the quarterly review of marketing communications
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Sharpening the edge of market-driven intangibles and innovations
Tuominen, Matti
;
Kajalo, Sami
;
Rajala, Arto
;
Matear, …
- In:
International journal of revenue management : IJRM
1
(
2007
)
3
,
pp. 247-261
Persistent link: https://www.econbiz.de/10003818561
Saved in:
2
Sharpening the edge of market-driven intangibles and innovations
Tuominen, Matti
;
Kajalo, Sami
;
Rajala, Arto
;
Matear, …
- In:
International journal of revenue management : IJRM
1
(
2007
)
3
,
pp. 247-261
Persistent link: https://www.econbiz.de/10009888280
Saved in:
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