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International journal of technology marketing : IJTMkt
Journal of business research : JBR
362
Industrial marketing management : the international journal for industrial and high-tech firms
257
SpringerLink / Bücher
220
Journal of strategic marketing
193
International journal of production research
164
Europäische Hochschulschriften / 5
158
International journal of product development : IJPD
154
European journal of marketing : EJM
146
Journal of marketing
137
Journal of marketing management : MM
131
Journal of the Academy of Marketing Science
116
Management science : journal of the Institute for Operations Research and the Management Sciences
110
Journal of marketing communications
109
The journal of business & industrial marketing
108
Journal of retailing and consumer services
100
Gabler Edition Wissenschaft
88
Marketing intelligence & planning
86
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
85
International journal of production economics
82
Springer eBook Collection
77
The journal of brand management : an international journal
74
European Journal of Marketing
72
Marketing Intelligence & Planning
69
Journal of marketing research : JMR
66
The journal of product innovation management : an international publication of the Product Development & Management Association
66
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
61
Business horizons
59
Lehrbuch
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Psychology & marketing
59
IEEE transactions on engineering management : EM
58
Jahrbuch der Absatz- und Verbrauchsforschung
57
The journal of product & brand management
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Faculty & research / Insead : working paper series
53
Harvard business review : HBR
53
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
53
Journal of business economics : JBE
50
The marketing review
50
Harvard-Business-Manager : das Wissen der Besten
49
Journal of advertising research
49
Asia Pacific journal of marketing and logistics
48
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ECONIS (ZBW)
47
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1
Individual assessment of humanlike consumer robots : an extended TAM with aesthetic response and tolerance
Oyedele, Adesegun
;
Hong, Soonkwan
;
Minor, Michael
- In:
International journal of technology marketing : IJTMkt
2
(
2007
)
3
,
pp. 243-263
Persistent link: https://www.econbiz.de/10003602010
Saved in:
2
Influence of car design within the electric mobility market
Scherder, René
;
Drauz, Ralf
- In:
International journal of technology marketing : IJTMkt
8
(
2013
)
4
,
pp. 453-473
Persistent link: https://www.econbiz.de/10010201172
Saved in:
3
Product development in the automotive industry : crucial success drivers for technological innovations
Gerhard, Daniel
;
Brem, Alexander
;
Voigt, Kai-Ingo
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
3
,
pp. 203-222
Persistent link: https://www.econbiz.de/10003764282
Saved in:
4
Aesthetic technology : scale development and measurement
Swilley, Esther
- In:
International journal of technology marketing : IJTMkt
7
(
2012
)
3
,
pp. 324-341
Persistent link: https://www.econbiz.de/10009576388
Saved in:
5
Consumer driven innovation in website design : structured experimentation in landing page optimisation
Gofman, Alex
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
1
,
pp. 72-84
Persistent link: https://www.econbiz.de/10009373858
Saved in:
6
A model of brand switching by lead users of high-tech capital equipment
Al-Kwifi, Sam O.
;
McNaughton, Rod B.
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
3
,
pp. 194-212
Persistent link: https://www.econbiz.de/10009412249
Saved in:
7
Designing enhanced augmented reality tourism experiences : a multi-stakeholder approach
Cranmer, Eleanor E.
- In:
International journal of technology marketing : IJTMkt
13
(
2019
)
3/4
,
pp. 307-324
Persistent link: https://www.econbiz.de/10012209476
Saved in:
8
What features of green products packaging are more eye catching? : an eye-tracking exploratory study about organic agricultural products
Georgakarakou, Chrisanthi
;
Riskos, Kyriakos
; …
- In:
International journal of technology marketing : IJTMkt
14
(
2020
)
2
,
pp. 93-124
Persistent link: https://www.econbiz.de/10012533924
Saved in:
9
Adoption of stationary fuel cells: a focus group study with potential users
Karger, Cornelia R.
;
Bongartz, Richard
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003717520
Saved in:
10
Managing the innovative deployment of Information and Communication Technologies (ICTs) for Global Service Organisations
Fellenz, Martin R.
;
Brady, Mairead
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
1
,
pp. 39-55
Persistent link: https://www.econbiz.de/10003717529
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